Multifamily Blogs

What You Can Learn About Renters from Analytics
What is your UA code? If you don’t know the answer to this question, or at least where to find it, you probably aren’t using Google Analytics, and you’re missing out on the possible discovery of insightful info on prospective renters. The UA cod...
Developing a Multifamily Content Strategy
When you hear the term “content strategy,” what do you think of? Some may think it’s a tactic only big marketing firms have to worry about. Others may think it’s necessary, but not something that stays at the top of the priority list. Still other...
Why You Should Pay Attention to Online Reviews
Did you know that 7 out of 10 prospective renters use online ratings and reviews in their search for a new apartment? That’s according to a new survey from the ApartmentGuide.com titled “Highly Recommended: The Influence and Impact of Online Rati...
Is Raising Rents Really The Most Profitable Option In The Short Term?
Years ago, when I was just entering the industry and trying to understand pricing dynamics, at first I couldn't understand why strong communities ever struggled for prospects.  It seemed that a really good community would be awash in prospects b...
Florida + Multifamily = A Lot of Happy Investors
With all the activity taking place across the country, multifamily real estate investors are beginning to seek out their next strategic move and it looks like the opportunities in Florida are garnering a ton of fresh attention. According to the ...

Training Trivia

A recovered drug addict is protected under the Handicap Status section of the Fair Housing Amendments Act.

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