Multifamily Blogs

Ignite Your Apartment Communities SEO with These 9 Action Steps
1) Focus on keywords that are semantically tied to apartments. These words include living, home, life, loft, residents, residences, residential, renovated and many more. This will help you avoid keyword stuffing in Google’s eyes and increase the qual...
“No” verses “Hell No”, knowing the difference and how to handle them
Every leasing agent knows hearing “No” is part of the business. But “No” is not the same as "Hell No." It is important to know the difference between the two. If you don't know the difference, you will be losing out on a lot of leases and leaving a l...
Super Bowl 50: The Case For Adversity!
The Carolina Panthers were THE team to beat in the 2015-2016 NFL season. Their offense was number one in the league in points scored (31.2 per game), their defense was ranked sixth in points allowed per game (19.2), their quarterback, Cam Newton...
Using ooVoo to lease apartments
Scheduling conflicts are one of the biggest reasons leasing agents are losing out on leases. Prospects can lead busy lives. This makes it difficult for them to make it in during standard office hours. You can either lose the prospect or be on call 24...
Boosting Profitability with The Rule of 150
Determining property value is one of the great difficulties faced by multi-resident housing investors. Many investors have previous experience with other types of real estate, typically residential homes or duplexes. However, the metho...

Training Trivia

Maintenance costs associated with a student property are typically lower than conventional communities.

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