Reply: Lease Up Ideas

Name
Leave blank to post anonymously.
E-mail
Your e-mail address will never be displayed on the site.
Subject
Attachments
's Avatar
Wen
What companies offer the automated text ?
Posted 8 years 9 months ago
's Avatar
j

we are having an open house in a month. I would love your suggestions on how to market this!!


i've had success with
asking residents to bring friends and reminding them of the resident referral program
blasting on social media
if you have the budget, have attendees enter for a chance to win something
offer a one-time concession to anyone leasing within 24 hours of your open house
Posted 9 years 1 week ago
's Avatar
Anonymous
we are having an open house in a month. I would love your suggestions on how to market this!!
Posted 9 years 1 week ago
Having a website. A good website is essential for advertising apartments to rent, because the Internet is the first place many people turn to when they are searching for a new home.

Use Social Media. Make your website easy to find with the search engines by promoting it using social media. Create a blog and publish regular posts about news and events happening in and around the apartment building. Feature some of your tenants’ stories and how they came to live there.

Try to Host Events. Timeshare marketers do it, so leasing agents can too. Hold presentations onsite and offer prizes or special offers for attendees. Get qualified prospects to attend the presentations by sending invitations to everyone who has previously shown interest in the apartments.

Put a Signage. Most people don’t consciously notice signs until they are looking for something, when they often remember having seen a sign advertising what they want. To benefit from the potential of signage, the International Sign Association recommends that on-premises signage includes the name and address of the business and communicates clearly what is available.
Posted 9 years 5 months ago
's Avatar
Jennifer Persson
Hi,

Depending on your location, some people are starting to post signs/billboards that include a short code so prospects can learn more instantly and automatically. For example, the sign might say "40 Luxury Units available for occupancy in January, 2015. Text "luxury" to 91011 for more information or call xxx-xxx-xxxx" If people text, your automated text response might say: "Thanks for your text. If you're interested in a 1 bedroom, reply 1, a 2 bedroom, reply 2 etc." The next automated text might say "Our 2 bedroom units are 1125sq ft and include laundry and balconies. Call xxx-xxx-xxxx for more information." Using this technology, you can interactively give and capture a lot of information on a 7/24 basis...basically enabling you to lease-up while you sleep. You will capture their phone number as well as their information (ex. interested in 2 bedroom unit) for followup. Good luck!
Posted 9 years 7 months ago
Sometimes the tried and true is something that everyone is using. What makes something more appealing? What is you could offer the whole family a service? Give them a year and if they like the service, then you can give them the opportunity to go for longer. Talk to a board certified doctor on the phone, via email, or video chat 24/7 for 365 days out of the year (call as many times as you want no extra charges and even get non DEA perscriptions filled?), doscponted Physician Visit/Hospital Referral Network, discounted Aetna Dental Access, Discounted Coast To Coast Vision, Discounted Pharmacy, Hearing, Discounted Lab Services and Imaging, Discounted Vitamins, Discounted VIP Diabetic Plan, Roadside Assistance, and Legal Care Direct Family OR Legal Care Direct Small Business. Safe Identity is an optional benefit.

Now if the whole family was offered that service as well as if they have college age children away in college they are covered as well. If this was all offered to the tenants would this not make living at your place a great deal? It is catching on and the great thing is there are many ways this can be done. Once signed up and keeping current the price is grandfathered in against all service increases for the program!
Posted 10 years 8 months ago