Hi Nancy,
The bounce rate is simply when a user left the site after viewing just one page. My question would be to better understand which pages had the high bounce rate, where they were coming from, and what device they were using. Fundamentally, the high bounce rate could mean a variety of things:
1) They couldn't navigate the site easily to find what they needed.
2) The site was optimized for mobile, so you had a lot of drop offs from mobile users
3) They got the information they needed, but the site wasn't designed to capture their details
4) ??