We have updated our property and even added a application fee special with check ins but I am yet to have anyone use it. I see two major reasons for this:
1. We are not promoting it anywhere onsite. In the leasing office, we
should have a sign or something reminding people to check in.
2. I feel that most people like to check in to places they're proud of. I could be wrong but when I personally use foursquare, I check into places to let my friends know what I'm up to. I'm not yet convinced that people really have a interest in checking into a apartment community.
Anyone else had luck with 4sq?