Banner

Training Trivia

It is wise and acceptable to use a criminal background check to eliminate any candidates with a criminal record prior to getting to final interviews when hiring.
Powered by Grace Hill
 
 
Total votes: 32
Home Insider Blogs Brent Williams's Blog Initial Thoughts On The Facebook Timeline In Relation To Your Fans
Enter your email address for weekly access to top multifamily blogs!

Apartment Blogs


Sep 23
2011

Initial Thoughts On The Facebook Timeline In Relation To Your Fans

 Print

Posted by: Brent Williams on Sep 23, 2011 13:05

Tagged in: Facebook

The changes are fast and furious over at Facebook, and the fall-out isn’t quite apparent yet.  For example, will the changes impact how often your fans receive your fan page updates?  (Early discussions indicate that engagement on your page will be that much more important in making your posts visible to fans).  One thing I want to discuss today is the new Timeline, which in my opinion, is a beautiful creation that shows the entire history of a user in a… timeline.  Whereas posts before tended to get lost after a few days, the new timeline encourages users to fill out their entire life on Facebook.  Incredible. 

But what does that mean for apartment community fan pages?  Well, it means that any post by your fans have a much longer lifespan.  But the posts that show up on the timeline don’t tend to be posts your fans made on your page, but rather status updates, pictures, videos, etc on their own profile, as well as app-related posts.  Therefore, if a fan posts something on your page, the long-term benefit won’t change, BUT if a fan posts a picture of one of your resident events on their profile, that picture will show forever in a pretty powerful way. 

Therefore, getting your fans to not only post on your apartment community fan page is important, but also getting them to post about your fan page can be just as important, if not more so!

What do you all think of the new Facebook Timeline?


What Do You Think?


security code
Write the displayed characters


busy

Insider Blogs

Tashina Wortham 21 Ways to Show You’re Social [in pics] written by Tashina Wortham
Social Media is powerful—that’s pretty much recognized across the board. But a massive social following doesn’t just happen overnight (unless you're like Jeremy Lin or Madonna). Which is why it can be beneficial to promote your comm ...   (Read More)

Jeffrey Spanke "Rest in Peace, George Carlin." written by Jeffrey Spanke
Think of the resident that you hate. But I don’t hate anybody! I love what I do, and everyone is my favorite person in the world. I work in Moonbeam Twinkle Apartments, just under the mystical rainbow of Avalon, down the street from the chocola ...   (Read More)

Judy Bellack What does the Satisfacts Research survey on “All That Apply: ... written by Judy Bellack
NAA’s UNITS magazine published a Satisfacts Research survey in their April issue titled “All That Apply:  Residents’ Leading Marketing Sources.”  The web-based survey queried 34,000 apartment residents who had m ...   (Read More)

Brent Williams Fair Housing Does Have “Costs” And Should Be Part Of The Dis ... written by Brent Williams
I have a one year old daughter, so when I think about where I want to live, one of the major elements is simply whether there are other families with young children in the area.  So imagine me touring an apartment community and asking if there a ...   (Read More)

Buildium LLC Why Should You Get a Property Manager? written by Buildium LLC
A guest post by Gabriel Knight, Mortgage Fit, Chicago, IL While rental property investment might look like a rewarding and positive venture, managing both tenants and properties can be overwhelming. As such, you may need to hire a professional proper ...   (Read More)

Read More Blog Posts