WHY FINDING AN APARTMENT FASTER WILL ENHANCE YOUR SEX LIFE
Much is being written these days about creating a Community Blog for your apartment community. There is a crush of supporting evidence, most recently at Boston.com that the manor in which folks make their purchases today is changing.
Much like full service gas stations were once the norm, where you even got your windshield washed by the station attendant, those are distant memories, at least for those of us old to enough to remember, so will traditional marketing also join the ranks of past dinosaur memories.
Keeping with that trend, we are working on our first eBook, titled WHY FINDING AN APARTMENT FASTER WILL ENHANCE YOUR SEX LIFE, which will be a Free eBook aimed at helping local prospects find an apartment faster, and some other fun facts, hopefully adding value to the prospects apartment search adventure.
NOT A ONE WAY STREET ANYMORE
David Meerman Scott is an online thought leadership and World Wide Rave marketing strategist. Scott's ideology "the new rules of marketing & PR" is that marketing and public relations is vastly different on the Web than in mainstream media. He says
That the "old rules" of mainstream media (which he asserts do not work on the Web) are about "controlling a message" and the only ways to get the message into the public domain using mainstream media is to buy expensive advertising or beg the media to write about you. He says that the rules of marketing and PR on the Web are completely different. Instead of buying or begging your way in, Scott says anybody can "publish their way in" using the tools of social media such as, blogs, podcasts, online news releases, online video, viral marketing, and online media.