The Death Of Clip Art In Your Apartment Marketing

Be honest and raise your hand if you are still using clip-art grade pictures in your marketing.  Don’t worry, we’ve all been there.  It just seems so simple and available, doesn’t it?  But when you have clip art representing your $20 million dollar asset, something doesn’t add up, does it?  We have recently started trying to upgrade our visuals, and although it’s not free, I believe it does make a huge difference – what do you think?

If you have a tight budget, and let’s face it, who doesn’t, I highly recommend trying out Crowdspring.  The basic concept of that website is that you submit what work you want done, such as a flyer or logo, as well as the budget you have for the job.  Graphic designers will then submit actual mock-ups of the work, allowing you to choose which one you like!  Obviously, the higher the budget you have, the more submissions you get, but you can also reach out to specific designers and ask them to submit something. 

That is actually how we had our original logo done and found our current graphic designer.  (Now our graphic designer also works for us to provide graphic work for our clients.  So if you have a specific needs, just send me a message and we’ll get a quote for you.)

Let’s all make a pledge to dump our clip art in 2012!