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If your apartment website feels like a digital brochure gathering dust, you're leaving leases on the table. 87% of renters start their hunt on Google. But when giants like Apartments.com dominate page one, how do you get seen?Spoiler: It's not about outspending them. It's about playing smarter with SEO.SEO isn't just "tech stuff." It's your 24/7 leasing agent – working while you sleep to attract renters actively typing things like "pet-friendly a ...
I'm curious, has anyone in this industry quit a company, because the company they work for, is basically defrauding vendors and pretends they will send out payments to avoid liens and still requests the vendors to keep doing work, knowing full well they have no intention to pay!! Would you leave to avoid being associated for such shady practices??
Does anyone have any tips on how to enter in to the compliance side? I’ve been a property manager for 12 years - 6 of those in affordable. Im just looking for a change. I do have a HCCP certification. Would other certifications be beneficial? TIA!
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Recently switched to a different property and just learned they don’t accept any walk in tours. Everything has to be scheduled in advance. Is this how people are serving their customers today? I find it a bit strange why an agent would tell them to schedule it online for a day or two in the future when they are in the office ready to tour and possibly lease.
Bulk 🆚 Retail Contracts
Whether you’re managing a community or developing multifamily housing, your telecom agreements shape property value, revenue, and resident satisfaction.
1️⃣ Bulk Agreements:
One master contract covers all units.
Benefits ✔️ : Lower per-unit rates, predictable...
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The first 90 days of a lease-up are crucial. Use this window to set the tone, establish your brand, and build momentum toward your leasing goals.To help you hit the ground running, here are the top three marketing moves you should prioritize in the first 90 days of a lease-up—and why they matter.1. Build a Strong Digital Presence EarlyBefore your leasing office opens its doors, your online presence should al ...
Hey resident, we saw the FB group and it's great that you're building community! We don't want to run into and issues or confusion, can you please be sure to put on there somewhere that this is resident run and the staff can't and won't access it or respond. Please don't use any official logos or images so corporate won't come knocking. We would love for you to share posts from our official page and encourage your neighbors to come to the community events! XYZ is coming up soon! If you have any questions or concerns or something comes up that may require our attention, please contact our office.
See how they respond. If they're hostile, now you have a paper trail for them operating in bad faith. They may tell you what's bugging them and open a constructive dialog or they may be a new ally.
You can't really do anything about it, so lean in!
Good morning wonderful professionals, I hope everyone is well.
Branded Condos Were Just the Beginning…
In cities like Miami and Dubai, slapping a luxury logo on a glass tower has become real estate’s version of couture: exclusive, glamorous, and built for brand equity.
But a new chapter is...
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Every good entrepreneur wants to capitalize on their efforts, and commercial real estate agents are no different. The entrepreneurial mindset is one in which we are always looking to generate more revenue, so it's only natural that we seek ways beyond our commissions to increase our income. Here are some strategies I have used to generate additional revenue throughout my commercial real estate career.Residential Real Estate Agent Referral Program ...
I’m trying to find someone I can get some advice from. I have a complicated resident. If you send her one email to kindly draw her attention, she will return the favor with 3, 4 or more emails stating residents rights, uses legal jargon, stating Texas legal resident rights etc. Anyone care to help me out? I’d rather a one on one. I don’t just need help with a current situation but need to figure out how to deal with her and other people like her.
Ps, chat GPT has worked wonders for helping me create email responses and quotes their lease or certain city ordinances. Just saves me time from referring back to their lease so Chat GPT does the work for me.
Fraud has been a hot topic in multifamily, and the problem isn't just increasing—it's evolving at an alarming pace.
From doctored pay stubs to sophisticated identity theft schemes, property managers are facing more complex challenges than ever before.
But here's what caught my attention in
...
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When we talk about trends in multifamily, we often zero in on technology: AI, smart home devices, centralization. But what if we're looking too narrowly?As part of the AMA's Foresight Panel, I've been exploring a tool called STEEP, a strategic framework used to spot signals of change. It stands for: Social Technological Economic Environmental PoliticalThis isn't just for futurists. It's for marketers, operators, asset managers. An ...
In the fast-evolving world of multifamily real estate, collecting accurate market data has always been a cornerstone of successful property management. But how we gather that data has undergone a significant transformation over the years. In a recent conversation, Clay Llewellyn, COO of Income Property Specialists (IPS), took us through this fascinating evolution, providing real-world insights into how the industry has shifted — and where it's he ...
I am D O N E w/ the industry. It has gone to sh** since COVID.
Where do I go from here? I feel like as a PM, I have many transferable skills into a new industry. However, I haven't received any callbacks in at least a year from employers outside of multifamily without a substantial pay cut. A sales...
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09 JulOnline!
