Denver/Colorado multifamily folks.

The photos I’m sharing are from the shower in my unit at move-in. This was considered “move-in ready.”

There is an overall systemic failure happening. Somewhere between ownership, management, maintenance and vendors. BASIC standards and accountability are...

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One thing we keep noticing across multifamily teams:
Delays usually don’t come from approvals.
They come from rework.

- The same rent roll gets touched multiple times.
- Property details get copied into different places.
- Marketing and ops end up working from slightly different versions.

Nothing is broken.
It just isn’t flowing cleanly.

When teams tighten this up, timelines shrink without adding pressure.

Where does this tend to show up for you?

Multifamily operations professionals and leaders — we need your help! Cadence Marketing Solutions and The Apartment Department podcast are running a short, anonymous survey to shape an upcoming industry report on alignment between operations and marketing. surveys.opiniion.com/zs/63t2YB

In today’s multifamily environment, one of the hardest things for marketers is knowing what, when, and how to communicate marketing data to operations teams in a...Multifamily operations professionals and leaders — we need your help! Cadence Marketing Solutions and The Apartment Department podcast are running a short, anonymous survey to shape an upcoming industry report on alignment between operations and marketing. surveys.opiniion.com/zs/63t2YB

In today’s multifamily environment, one of the hardest things for marketers is knowing what, when, and how to communicate marketing data to operations teams in a way that truly aligns with property-level objectives.

After talking with other marketers, we realized this challenge wasn’t isolated. It’s widespread.

And that’s how the survey "Bridging the Gap: What Property Operations Wish Marketing Knew" was born.

This short (about 8-minute), anonymous survey is designed specifically for multifamily operations professionals and leaders to share candid feedback on:

• Current priorities and pressures
• Communication and collaboration with marketing
• Reporting and measurement
• Technology
• Expectations and perceptions

From the results, Cadence Marketing Solutions and The Apartment Department will create a resource guide for multifamily marketers to bridge the gap with their operations teams to have meaningful marketing conversations. Show more

I think most of you know that I am big on providing excellent Customer Service! Our MAINTENANCE TEAMS can make or break our properties!!! They see & deal with our residents more than most office staff. To each & every MAINTENANCE TECH ~~ I say a BIG THANK YOU!, I applaud you!!

***UPDATE~~ Not being able to flush the toilet sucks! 🤣🤣 🤣 🤣
I want to give a BIG shout out & THANK YOU to all our MAINTENANCE folks!!
Here is my current situation ~~ I...I think most of you know that I am big on providing excellent Customer Service! Our MAINTENANCE TEAMS can make or break our properties!!! They see & deal with our residents more than most office staff. To each & every MAINTENANCE TECH ~~ I say a BIG THANK YOU!, I applaud you!!

***UPDATE~~ Not being able to flush the toilet sucks! 🤣🤣 🤣 🤣
I want to give a BIG shout out & THANK YOU to all our MAINTENANCE folks!!
Here is my current situation ~~ I live in Western North Carolina. The temperature outside is 8 degrees. I have lived here since 2006 and don't remember it EVER being this cold. We had 6 inches of snow ~~ we usually only get a few inches the entire winter.
I live at Vetra Asheville Apartments. There are almost 400 units here. The team here is the best we have had in a very long time.
My 5 year old water heater is leaking. We have Hydro heating systems, (mine is only 3 years old) which are great systems, however they depend on the water heater in order to produce heat. So ~ I have no heat.
Called the ER number. Maintenance tech (Mike) was here within 5 minutes. While he was here, he got another call that a water line had burst & was spraying all over. He had to leave. Now, because of that pipe bursting, the water is off to an entire building ~ 24 units, until the City can get here to repair the line.
He came back to my apartment ~ can't find the leak in my water heater, so he turned the water off to stop the leaking, which was now going to the apartment below me. He had several other calls while he was here, also!! He said he was calling other Techs in to come help him. He brought me a heater and will return to replace the water heater as soon as possible.
Imagine ~~ it's Sunday ~ the roads are in BAD shape ~ it's beyond cold outside & you still SHOW UP! THIS is what our MAINTENANCE folks have to deal with! Mike was professional, apologetic, & courteous. A great Maintenance Team can make or break a property. I APPLAUD each & everyone of you!! THANK YOU, THANK YOU, THANK YOU! Show more

Meeting of the minds. No fluff. Just substance. 💚✨

About last week 🤌🏼🤌🏼🤌🏼

National Multifamily Housing Council Women’s Event, Apt Strategies, and Annual Meeting left me feeling joyful. grateful… re-centered. re-inspired… in a BIG way.

There’s something very special about being surrounded by leaders who care about the details.

The experience. The resident. The why behind our work, care, and efforts.

But what resonated most wasn’t just the...Meeting of the minds. No fluff. Just substance. 💚✨

About last week 🤌🏼🤌🏼🤌🏼

National Multifamily Housing Council Women’s Event, Apt Strategies, and Annual Meeting left me feeling joyful. grateful… re-centered. re-inspired… in a BIG way.

There’s something very special about being surrounded by leaders who care about the details.

The experience. The resident. The why behind our work, care, and efforts.

But what resonated most wasn’t just the sessions, updates or the strategies…

it was the meaningful, inspiring conversations with all of the humans I had the pleasure of connecting with.

The kind of conversations that sharpen your thinking, expand your perspective, and remind you that growth isn’t always loud.

It’s often quiet discipline with a clear purpose.

I hope last week stretched your mind in the best way.
I hope it strengthened your voice.
And I hope it put you in rooms and conversations that move you forward…


And if you weren’t there, I hope you seek out spaces and people that do the same. 💚


Now go off,… get comfortably uncomfortable 😳 and grow 🌱


AND… ask yourself, what have I done lately to pursue things or people that inspire me to grow? 💡💡💡 Show more

Hello, I need advice! And need marketing/exposure ideas.
Is the social media posts and reels really where we need to spend a lot of our energy on?
We are on...

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Question for high level professionals - do any companies have a Operations Support Manager" role? Essentially, a person that works as an assistant to the regional manager and supports them with task, audits, and assist all property managers in a portfolio (reporting, admin, when short staffed, exc) and any other task that need to be done? Do companies have this and maybe call it something else? I'm interested in a role like this but trying to...Question for high level professionals - do any companies have a Operations Support Manager" role? Essentially, a person that works as an assistant to the regional manager and supports them with task, audits, and assist all property managers in a portfolio (reporting, admin, when short staffed, exc) and any other task that need to be done? Do companies have this and maybe call it something else? I'm interested in a role like this but trying to see if it even exist. Show more

In the multifamily world, mystery shops have been a long‑standing tool to evaluate leasing performance… but I’m curious how the industry is using them today.Are mystery shops still a core part of your training + performance strategy?

Or are teams shifting toward newer methods like AI call...

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A resident came into one of our property management offices today and had a lot to say, a lot of comments, and a lot of suggestions. After each one he laid one of these on the desk over and over again.

😂🤣 I love property management!

How Are Multifamily Teams Handling ERP + Property Management Integration?

Hi everyone,

I’ve been looking into how multifamily operators are connecting property management systems with broader ERP platforms for finance, CRM, and reporting.

In our work with real estate organizations implementing Dynamics 365–based solutions, we often see a few common challenges.

1. Lease and tenant data stored in separate systems
2. Manual financial consolidation across...How Are Multifamily Teams Handling ERP + Property Management Integration?

Hi everyone,

I’ve been looking into how multifamily operators are connecting property management systems with broader ERP platforms for finance, CRM, and reporting.

In our work with real estate organizations implementing Dynamics 365–based solutions, we often see a few common challenges.

1. Lease and tenant data stored in separate systems
2. Manual financial consolidation across properties
3. Limited reporting across departments

I’d be interested to hear from others in the community.

1. Are you using an ERP alongside your property management software?
2. What integrations have made the biggest impact?
3. What challenges have you faced during integration?

Looking forward to learning from your experiences. Show more