Topic: Slow Season- Leasing Staff

Hi, All!
The slow season is upon us, so my staff doesn’t have as many tours coming through the door. We are a brand new property, so there’s not a lot of turns or paperwork to keep them busy. What kind of extra tasks do you have your staff tackle when tour volume is down? I need to keep them busy, but they aren’t qualified to help me with my workload. Thanks for your help!

Outreach marketing is always a good thing! Also, social media marketing, resident follow ups, walking vacant units for quality control.
Also, planning future resident events (you'll thank yourself when the busy times come back around).

Thank you for your ideas!
I cringe watching them be "bored" while I pull my hair out with the more complex issues.
Appreciate your insight :)

The focus of 2019 is social media, so it may be helpful to ask your team to develop fun social media ideas/campaigns to run throughout next year! Facebook groups and property instagrams are getting bigger and bigger, so coming up with new content to keep your members/residents engaged can be tricky.

This is the perfect time to emphasize any online LMS courses they can take, and/or attend any in person leasing trainings, and take the online NALP class. As a teacher, there is no reason for someone to be "bored." That is THEIR problem - I would take the time to start training them on some duties you may be handling, such as processing rent checks (if you do this at your property), teach them how to handle the creation of POs (purchase orders) and the importance of checking the budget for planning of resident events, etc. I would also have them put together a Comp Book so they will need to shop not just your actual comps but the ones that are brand new, etc. and the ones that are 100% occupied older properties to find out what they are doing right. In addition, I would have them shadow a maintenance tech and find out what the tech has to do and how a Leasing Consultant can help make the Tech's job easier.