Topic: Do you consider "landlord" a negative word?

Do you consider "landlord" a negative word?

Yes, just as cringe worthy as complex.

And tenant.
Resident, ( not tenant ) property professional or property management professional not landlord and a complex is what you go to a doctor for — community is much friendlier.

No it’s just an old word that many people use. Just like saying tenant instead of resident. I’d much rather someone call me the landlord than the “rent lady” or any of the other things I’ve been called over the years

I think housing provider is the new label.

I don’t consider it a negative word, but I do consider it an impersonal word.

Landlord is a common industry term and common legal term as is tenant, tenancy, complex, lessee, lessor, etc. Call yourself whatever makes you feel good about yourself.

I don’t care what you call me. Don’t tear up my buildings, don’t piss off the neighbors and pay your rent on time. And just park where you’re supposed to…

Agree, all laws/legal docs are written using landlord. It’s like saying “I don’t like “doctor” let’s all change a bit more history

Like it or not, the word has extremely negative connotations out there in the world. And what journalist doesn’t like to seize upon a story about ‘landlords’ treating their ‘tenants’ badly? They may be legal terms, but as an industry we need to GTM with more positively-associated words. Perception is reality.

I don’t disagree one bit. I won’t mention what my friends call me.
To be honest, I am family housing provider / credit councilor / occasional youth sports coach / bike repairman / grocery fetcher / sit in the lazy-boy conversationalist / Christmas tree setter-upper / Christmas light taker-downer / Easter egg delivery man / Thanksgiving turkey provisioner / assemble bbq grill guy / ride to the airport / babysitter / car repair man / ex-husband and ex-boyfriend threatener (one of my favs) / put together the swing-set engineer. All roles I have had over the years and I willingly crossed and stepped over lots lines but…

No. I also prefer master bedrooms as opposed to Owners Suites

It's a legal term whether you love it or not.

It's not my preferred title, I don't care, but have made jokes about me being the land "Lord".

Nope. But what i do find offensive is how overly sensitive people have become to EVERYTHING!! I have seen people even bicker over the use of the words tenant or resident!! WHO CARES??? To each their own, this world does not need to be so complicated!!!!

Well, now that you made me think about it, I guess it is a word with negative connotations. It’s from feudal times when only men were allowed to own things, like land. And the word “lord” refers to a male. So I guess it is a negative word. What’s the alternative? And what brought this up now?

No. I think it's commonly known as a private rental owner, who the renters can reach out to directly. And in multi family managed communities recognize the Property Manager or Community Manager as the agent for owner (who they never see or meet).

*Property Owner.

Sad that it's become a negative term when almost anyone can become a property owner these days.

I dislike the word from a marketing perspective. I prefer Housing Provider/Owner. I also dislike project, unit, tenant. Prefer apt Community, apartment home, Resident. No longer appropriate Postman (letter carrier) waitress (food server) stewardess (flight attendant) I especially dislike 'maintenance man' (prefer Service Tech) "There is nothing wrong with being 'politically correct' say yes, Mom!

I agree with you completely but think these terms sound more professional rather than politically correct.

I don’t. I also think it depends which market you work in… Having worked in the East Coast markets for years and then transitioning into West Coast… I found that landlord and tenant are very common all over California but we would never be caught dead saying that in Florida unless we were serving a legal notice that required those words.

Yes, because every meme and joke about about “landlords” is negative

I personally do not like the word for the negative references always made in the press and politicians. I use Lessor, Agent, property owner as needed. I’ve taken the word out of the leases.
I dont use word lease either. I use contract and or agreement. And or lease agreement as much as possible. I emphasize agreement when we sign leases. Yep im going to get beat up on this. But yes we still sign lease agreements in person

I don’t see it is a negative word but as times have changed I think Property Manager, housing provider sounds much better and more professional.

All our documentation states "agent for owner". Landlord has a seriously negative connotation for renters, especially in California.

I definitely don't like being called a rent lady. I do correct that. I work to hard for my communities and rent lady is like all I want to do is collect rent. I just had to get the respect and now they call me Property Manager

When someone calls me "Landlord" I want to ask them "do you see me riding around here on a horse, with a basket, collecting your gold shillings?" 


 

This question/conversation has been going on since the late 70s/early 80s. Terminology changes with the times, examples; 
Stewardess - flight attendant
Waitress/waiter- food server
Postman - letter carrier
Maintenance Man - Service Tech
We sought more neutral gender, more professional words.
Landlord is dated...like leasing agent.  Owner/housing provider just has a more positive.
Not unit but apartment or apartment home.  I could go on and on!