As AI continues to lead conversations, several RETCON sessions, such as Technology & Business Intelligence: Using Technology & Data to Make Better Decisions, discussed the underlying challenge still plaguing multifamily companies: Dirty Data. In order to implement predictive and decision-making AI solutions, data must be as clean as possible, and yet operators are still struggling in multiple ways.To ...
During the Centralization & Optimization: Using Technology to Centralize & Optimize Operations Effectively session at RETCON this past week, Whitney Kidd asked a great question about potential reduction in customer satisfaction (CSAT) scores after centralization efforts. Gigi Giannoni shared that they only received 3 negative complaints across the entire portfolio, but one thing they had focused on was increasing the frequency of resident surveys and the timeliness of their response.
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A few years ago, Centralization was the big topic at all the conferences, and now it is AI. Here at RETCON, it's interesting to hear Cindy Fisher at Kettler talk about how they are using AI to reduce friction and lessen loads on on-site teams through managing processes like collections and renewals.
This idea of removing functions and tasks from on-site teams is being approached by two different hot topics from the last couple of years, so we...
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This idea of removing functions and tasks from on-site teams is being approached by two different hot topics from the last couple of years, so we really need to consider the future of the on-site team.
What's your all's take on what the on-site teams look like 5 years from now?
One of the common conversations we see on Multifamily Insiders relates to strategies to lease up a new property. Similarly, we see other Insiders asking how to compete with new lease-ups that are hitting their own area. So in this conversation with Katie Trevino Senior Regional Marketing Manager at Avenue5 Residential, she shares how she tackled both at the same time – marketing their n ...
For those of us in sales, whether it is on the supplier side or leasing apartments, it is extremely easy to get into the trap of thinking about our own needs in the transaction. So much of our life can be wrapped up in that sale opportunity, from job success to literally being able to pay our bills through commissions.So it's no wonder that we can sometimes fall into the trap of thinking about the transaction from our own lens, about what our goa ...
As RETCON is drawing near, I wanted to highlight 5 sessions that are in my sights. These are all multifamily-related, but I will probably branch out beyond our space, as there are always valuable lessons to be gained from other parts of real estate and beyond. How Systems Work, and Especially How They FailThey promised to do a hard job faster, better, and more efficiently than you could do yourse ...
Today I get to share a fascinating story about Centralization from my interview with Stephanie Versin, SVP, Head of Marketing and Leasing at Veritas Investments. Having small properties in a dense area, that meant often times there is no leasing office and no local maintenance shop. Therefore, Veritas was forced to tackle centralization much quicker and in a much bigger way than traditi ...
Shocking, right? In what world is a leasing consultant supposed to pay for things that help them do their job?Oh wait. Let me check my notes.Oh, I was a bit off, it wasn't their own CRM – it was training! How silly of me. Yes, I'm being a bit snarky here, but it's true, on a consistent basis we get personal checks for payment for the Webinar Wednesday series and every time, it truly breaks my heart. Anyone who takes training in their own ha ...
Great post from Jay Parsons about how the "permitting pipeline is drying up". Hearing some shifts in municipal policies across the country regarding easing restrictions on development, but who knows how quickly that will come to fruition. Do you all favor stability with consistent starts over long periods, or are you looking forward to the ramp up in rental rates after this current supply finishes hitting the market?
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Oftentimes, most people who set out to start a company have a vision in their head, but what they don't realize is that vision will likely morph, adapt, or be completely replaced on their path to success. So I love hearing Dave Spooner's story, as they pivoted from solving listing challenges in student housing to leveraging that knowledge in founding Innago.If you are entrepreneurial minded, or you like to hear the origin stories of gr ...
An entrepreneur's origin story about their adventure from idea to success is one of my favorite parts of the multifamily industry, and I had the distinct pleasure of interviewing Konrad Koczwara, Founder and CEO of Elevated Living, to hear his story. Elevated Living is an Elite demo presenter during the upcoming Multifamily Demo Day, and you can see their service in action by regi ...
"So your guest card says you want an open floor plan..."
Created in the Bay Area, Veritas Investments was designed with technology in mind from the very onset, and as we lead up to Multifamily Demo Day, it is a perfect time to share my interview with Stephanie Versin, SVP, Head of Marketing and Leasing at Veritas Investments. With a portfolio of very small properties but geographically dense, it is fascinating to hear how they leverage technology ...
With the February 2024 edition of Multifamily Demo Day just around the corner, it's time we take a slightly deeper dive into what the event will be featuring. As you all may have heard, Demo Day will give an inside view of how technology companies and startups are innovating in multifamily, and how that affects your properties. Today we are going to give you a more detailed look at what these companies provide.Make sure to register for Multi ...