Toni Bake is a popular industry keynote speaker and comedienne. Her enthusiastic presentation style is unique, with “laugh while you learn” education and comedy. After three decades of touring multifamily housing, she continues to be the premier choice. Toni Blake won top selection in the 2020 Multifamily Insiders Choice Award for her Wednesday Webinar. In 2021 Toni boldly toured the industry with her popular AmaZING Tour bus, visiting 23 states in 135 days, traveling over 13,000 miles. The tour continues in 2022! Toni Blake’s research is published in many national industry publications, including Units Magazine. Her creative wisdom inspires thousands of industry professionals each year with innovative concepts in customer service, sales, and marketing. Toni’s infectious energy has built a social media following of over 36K, with .5M views of her Facebook LIVE videos, making her a sought-after guest on multifamily radio and podcasts. Toni is passionate about being an agent of positive change in our world and inspires people to be great human beings. Stay in touch with TotallyToni by following her in real-time on Facebook, Twitter, Pinterest, and Instagram.
Webinars:5 Sensory Impacts: The "Secret Sauce" to Total Team Success Become The Primary Person – Closing on 1st Contact KEYNOTE: Building Loyalty Through A Character-Driven BRAND! Overcoming Objection on The YES PATH 2020 Focus – Mastering Your Team’s Energy Through Vision, Direction, and Momentum Toni Blake Presents: Closing on First Contact 100% Follow-up Everyone Every time Toni Blake’s "Wings of Positive Change": 12 Powerful Human Habits for Successful Property Management LOW Cost HIGH Revenue Rent Strategies How To Close Everyone! Toni Blake's Must Have Leasing Toolkit Toni Blake Presents: "Kiss My Apartment" 4 Keys to TEAM Velocity The Passion Workshop - The KEY Ingredient to Success During the Leasing Season 2020 Vision - Premeditated Marketing
Rommel Anacan (Roh-mel Ana-kin) is an entrepreneur, motivational speaker, and organizational strategist. He founded The Relationship Difference in 2011 after a successful career at all levels of the multifamily housing industry. Rommel is best known for powerfully impacting thousands of people, companies and organizations nationwide by helping them break through their limits so that they can achieve the success they desire. He has been a member of the famed Apartment All-Stars team since 2017. On a personal note Rommel loves spending time with his wife and daughter, watching Hallmark movies (seriously), wearing cowboy boots, serving in the Civil Air Patrol, and drinking lots of Coke Zero. Learn more at www.RommelAnacan.com.
Webinars:The Persuasive Leader Workshop: How to Lead Your People to their Highest Results What to Do When You're Overstressed, Overwhelmed and Over It Yes, We Can ALL Get Along! Unleashing the Diversity Advantage Rise Resiliently: Succeeding at Work When Life Gets Difficult Next Person Up! The Essentials of Building Your Organization's Bench Strength Blueprint of Success: Ten Powerful Principles of Highly Successful People The Psychology of Customer Service Legit Leadership: 10 Leadership Hacks in 60 Minutes! 15 Leasing Hacks in 60 Minutes Pitch Perfect Selling! How to Hit All of the Right Notes When Selling to Customers How NOT to Lose a Resident in 12 Months!
Kara Rice has spent more than 25 years in the multifamily industry in roles ranging from Leasing Consultant to CIO, with an emphasis on employee development. In 2019, she joined a team of innovators to launch Swift Bunny, where she serves as Chief Communications Officer. Previously, she co-founded Grace Hill where she oversaw the company’s eLearning curriculum and helped create a work culture renowned for innovation, enthusiasm, and camaraderie. Kara is passionate about education, team performance, career satisfaction, and employee motivation. She is a frequent presenter at industry conferences and has taught numerous NAA designation courses including CAM and NALP. She is also a licensed FL real estate sales associate and owner of rental property. Born and raised in the Boston area, Kara now roots for the Red Sox from her home in South Florida where she and her husband are raising their three children and dodging hurricanes.
Webinars:First Week Fails: Mistakes Managers Make When Welcoming A New Team Member A Disengaged Employee Costs What? Connecting the Dots between Employee Success and Your Financial Performance. Avoid Employee Churn and Burn: How to Keep Your Communities Staffed and Successful The Manager's Role in Employee Engagement - 20 Simple Ways to Motivate and Reward Day 1 Disaster Stories: 7 Biggest Mistakes You Make When Welcoming a New Team Member What the World's Best Bosses Know about Leading Teams
For over 20 years, Stephanie Graves has been sharing her talent with the multifamily industry. She tackles property marketing and operations while offering a wide spectrum of insight into multifamily world. She has spear headed training and employee development programs that have increased operational efficiencies for property management companies nationwide. Stephanie has a BA in Communications and is a frequent presenter for NAA, holds the CAPS, CAM and IROP designations and is a recognized NAA Education Faculty member. She is also the proud mother of a youngster, ‘smilin’ Rilynn, that you may recognize from her MF Insider blogs.
Webinars:How to Implement Powerful Virtual Leasing Without Losing the Personal Connection! Prospects are NOT leasing… what am I doing wrong?? Service FAIL - What To Do When Service Goes Bad Marketing Plan Evolution – Making Sure Your Plan is Smokin’ Hot for 2018
A frequent multifamily speaker for the National Multihousing Council and other associations, Lisa is a dedicated professional contributing to different leasing programs all around the United States. Lisa is a busy woman as a multifamily speaker for various industry associations and a contributor to different magazines, as well as one of the founders of The Apartment All Stars. A celebrated professional and a multifamily speaker in the leasing and apartment industry, she is usually consulted as an industry expert by major publications in the United States, such as the Wall Street Journal, Newsweek, and the Chicago Tribune.
Webinars:Transitioning from Prospect to Resident Selling to an Audience of One Re-Creating the Customer Experience Once Upon a Time: Selling Through Storytelling The Power of Persuasion - Improving Your Personal Influence To Boost Sales Success How to Deliver Bad News Follow Up or Fail: It's up to you!
Doug Chasick is “That Fair Housing Guy”, restoring rental health to multifamily professionals. With 37 years of investment real estate experience, he began as the Resident Manager of a 524-unit apartment property, and has been the President or CEO of five real estate companies, responsible for portfolios of over 28,000 apartments, and more than 8 million square feet of commercial, retail and industrial properties. A nationally recognized speaker and author, Doug was awarded his CPM® in 1979 and was a member of the IREM National Faculty for eight years. He is a Senior Instructor member of the NAAEI Faculty, leading the Advanced Instructor Training course and NAAEI designation courses. A licensed Real Estate Broker in Florida and Georgia, he is also a licensed Expert Fair Housing Instructor in the Commonwealth of Virginia, and the recipient of the 2010 NAAEI Apartment Career & Education (ACE) award and the 2010 Legends of the Industry award from Multifamily Professional and the Annual Brainstorming Sessions.
Webinars:How NOT to Celebrate Fair Housing Month! Fair Housing Ain't Fair - It's EQUAL! 2021 Edition Fair Housing Ain't Fair - It's EQUAL! 2020 Edition Fair Housing Ain't Fair - It's EQUAL! 2019 Edition Fair Housing Ain’t Fair – It’s Equal, 2018 Edition Fair Housing Ain’t Fair – It’s Equal, 2017 Edition It's a Zoo Out There! New Rules About Assist Animals Mastering Maintenance: Seven Fair Housing Pitfalls Your Service Team Must Avoid
Valerie M. Sargent
Valerie M. Sargent Valerie M. Sargent is President of Yvette Poole & Associates. A skilled Speaker, Trainer, Consultant, EQ Executive Trainer/Coach and Real Estate Investment Team Leader, Valerie specializes in Leasing, Sales, Marketing, Customer Service and Leadership. Her Level 1&2 TalentSmart Emotional Intelligence certification has her taking companies’ teamwork and communication to inspiring new levels. After over 25 years in the multifamily industry, this expert knows how to bring vitality to individuals and organizations! Find her at www.valeriemsargent.com and www.ypooleandassoc.com.
Webinars:The Path to Perseverance: Building Powerful Habits for Mental Strength and High EQ Skyrocket Your Leases & Sales with Emotional Intelligence Building a Better Culture - Why Emotionally Intelligent Leaders Win From Difficult Employees to Irate Residents, How Emotional Intelligence Can Defuse Office Explosions
Anissa Faus is a highly regarded multi-family leader with expertise in training, coaching, advising, asset management, and team collaboration. A noted educator with astute interpersonal and communication skills, her calling is driving advocacy, transparency and synchronized learning transfer. She has spoken at such events as NMHC OpTech, AAMD and is a published author and recipient of several awards including “Most Outstanding Training Professional”, “Competent Toastmaster/Leader”, and “The John Maxwell Team”. Anissa enjoys training and competing as a black belt in martial arts. She lives in the gorgeous state of CO, loving and living an adventurous life with her husband, two boys and Labradesian, Scout.
Webinars:Wired To Connect: The Brain Science of Office & Maintenance Team Collaboration & Inclusion What A Gen Wants: Specific Messaging that Resonates With Each Generation
After serving an initial enlistment in the US Army, Vicki began her 40 + year career in Property Management. From Leasing Agent, to Community Manager, to Regional Manager to Vice President, Vicki has truly “walked the walk” of property management, handling a portfolio of up to 15,000 units. Vicki has worked for several property management companies, both privately held and REIT portfolios. Because of her history as an Army Veteran, she was recruited, and worked for 8 years in the Privatized Military Housing niche of the industry. As the National Director of Training for Balfour Beatty Communities, Vicki was responsible to create and present all training activities for housing at 47 military installations across the United States. Today, Vicki travels about 300 days a year, bringing training and consulting services to apartment associations, and property owners all across the country.
Webinars:Assistant Manager Magic Mastering Maintenance: What Maintenance Teams Need to Know About Fair Housing
Dr. Debbie Phillips
Debbie Phillips is an entrepreneur and real estate professional with over 30 years of industry experience. Debbie has a multi-faceted career managing diverse real estate assets including developing world-class leadership development programs and talent management strategies. Debbie believes in the philosophy, "you can dream, build and create the most beautiful place in the world, but it takes PEOPLE to make the dream a reality." Debbie’s mission is developing top tier talent that adds value to an organization through increased employee engagement.
Webinars:Engaging Teams in a Virtual World Information Overload: The High Cost of Office Chaos
Jackie Ramstedt, CAM, CAPS, CAS, is a requested, repeat presenter and nationally renowned motivational keynote speaker, consultant, and performance coach who has more than 30 years experience in the multifamily housing industry. Jackie has spoken to thousands of industry professionals on a national level for the National Apartment Association, Multifamily Pro Annual Brainstorming, the Institute of Real Estate Management and numerous state and local Associations including Canada. This is Jackie’s 16th consecutive year with the Apartment All Stars team national tours. Jackie is a subject matter expert, key contributor, and veteran industry instructor for the National Apartment Association credential courses for the NALP, CAM, and CAPS series, as well as core courses for the Texas Real Estate Commission.
Webinars:How to Use Empathy and Role-Playing to Build Your De-Escalation and Interpersonal Toolbox You’re Here, You’re There, You Can't Be Everywhere! Motivating and Engaging Your Remote Teams Renewing Our Vows of Commitment for Customers for Life! From "Self-ies" to "Us-ies”! 10 Sure Fire Tips to Amazing Customer Service How to Deal with Difficult People. So Many People, So Little Time! Top 10 Sure Fire Tips to Amazing Customer Service
Anne Sadovsky has been in the industry five decades and is a former V P of Marketing and Education for Lincoln Property Company. She is a contributing writer for many publications and is often quoted in articles pertaining to the apartment industry. She was named one of the top trainers in the industry by MultiHousing News and both the Brainstorming Conference and the Apartment Association of Greater Dallas have honored Anne with Legends Awards. She has flown over three million miles sharing her knowledge and wit, and her success story has been featured in many national magazines including Money, Texas Business and Ladies Home Journal. Clients choose Anne because she is multifaceted, offers many topics, shares skills and tools that are life changing, common sense, fun but no nonsense and that increase NOI. Her fair housing training shares knowledge and critical information in an interesting and entertaining manner.
Webinars:What You Need to Know NOW about Fair Housing! Is the Entire Population Angry? How to Calm Others and Keep Your Cool! What's New in Fair Housing Mastering Maintenance: Your Service Techs Are Your Front Line for Customer Service Everything You Need to Know About Fair Housing! Between a Rock and Hard Place; Fair Housing Questions with Challenging Answers Will it be You Who Gets the Owner Sued? What You Have to Know About Fair Housing Rulings Overcoming Objections to Rent Increases Hot Fair Housing Trends That Create Burning Questions Fair Housing Myths and Truths… Dispelling Rumors, Gossip, and Misunderstandings!
Kristi Fickert is the Vice President of Enterprise Growth at Realync, where she helps marketers amplify their brand through video and virtual experiences. She has held roles in leasing, training, recruitment, sales and marketing. Kristi has a knack for applying innovative technology to multifamily marketing, without losing the personal touch that the industry was built upon. She has a proven background in employee development and has mentored hundreds of associates to success. She instructs for apartment associations across the country, has presented for Multifamily Insiders, the Apartment Innovation and Marketing Conference, NAA, Urban Land Institute and Commercial Real Estate Women. In addition, she has been featured in Units Magazine and is an elected City Councilwoman in her hometown of Wilmington, Ohio
Webinars:Copy That: Creating Emails That Tell Your Story and Drive Prospect Action Sales Psychology: Inspiring Prospects To Take Action Without Offering Free Rent From Leasing to Leadership: Creating a Path to Career Success Digital Marketing Made Simple: 60 Minute Guide for Beginners Selling via Social: 30 quick ways to increase sales, retain more clients, and market via social media Outreach and Partnership Marketing in the Digital Era: Ideas, tips & tricks to help you better maximize your outreach marketing efforts
Alexandra Jackiw is Chief Operating Officer of Argenta Property Management Group where she oversees the corporate functions, training, and business development for its affiliated management companies. She is a nationally recognized speaker and an accomplished expert in all aspects of property management, marketing, and training, with extensive experience managing all types of assets. Alex was Chairman of the Board of the National Apartment Association in 2013, served as President of the NAA Education Institute in 2008 and 2009. She was inducted in the NAA Hall of Fame in 2018. Alex graduated from the University of Rochester with a B.A. in Chemistry and received her M. Ed. from Ohio University.
Webinars:Intermediate Financial Boot Camp Financial Boot Camp – Empowering On-Site Teams to Drive Revenue and Profitability Through Financial Knowledge The True Cost of Bad Customer Service Success in Your Career is More Than Just Being Polite
Melissa D. White
Angel Davila began working as a porter 10+ years ago after returning from deployment in the USMC & is now the National Maintenance Trainer at Monarch Investment & Management Group; a Colorado based company that operates in 20 states. Mr. Davila is a former AAA Board of Directors/AAA Education Foundation board member, was awarded as the 2018 Texas Apartment Association Maintenance Professional of the year and is an; NAAEI Advance Instructor Graduate, AAA Lyceum Graduate, NAAEI Leadership Experience Graduate, CAMT, CAPS, NAAEI Faculty, CPO, NAAEI William Wollinger Scholarship recipient, AAA Solt Scholarship recipient, and TAA Next Gen Scholarship recipient. Davila also instructs seminars for the following organizations: Goodwill Career& Technical Academy, Austin Community College, Austin Apartment Association, Texas Apartment Association, Refrigeration Services Engineering Society, Esco Institute & the North American Technician Excellence.
Webinars:Mastering Maintenance: Is Your Team Ready for the Phasing Out of R410A? Mastering Maintenance: Keep Your Pool Safe, Clean, and Running All Summer Long Mastering Maintenance: COVID-19 Pandemic Plan for Maintenance Mastering Maintenance: Gas Leaks, Fires, Floods, and Active Shooter Situations - Creating an Emergency Response Plan For Property Managers Mastering Maintenance: It's Better to Prepare and Prevent; Than to Repair and Repent Mastering Maintenance: 2020 The Phase Out of R22 & What That Means For You.
The most valuable asset for a company is a Transformational Leader. Gary is on a mission to create and support Transformational Leadership through establishing principles, following a leadership process and creating a goal support system. The world has enough transactional leaders - let’s think, speak and act better! Gary has discovered Transformational Leadership through his journey as a leader in the student housing and multifamily industry for over 20 years; community servant leader; multi best-selling author and former sponsored triathlete and personal trainer.
Webinars:High Voltage Customer Service: Plugged in & Connected 3 Points of Customer Feedback: The Best Bad News Ever Creating the Ultimate Closing Strategy for 2021
As Director of Research, Chelsea Kneeland lives by the mantra “tell me more”. She is a respected facilitator, national speaker, and NAAEI Faculty. With over 20 years of experience, her relatable approach to understanding the nuance of the multifamily industry and ability to present data in actionable narratives have made her a favored industry instructor. Chelsea is also a current start-up advisor, Austin Apartment Association board member, NAA alternate delegate, and Co-Chair of the AAA Education Committee.
Webinar:Investing in Employee Morale Pays Off
Mark is the President of Plus One Consulting, Inc. and founder of Service Team Training.com. Mark is a national speaker and a leading resource in the field of service team development and training. Prior to Starting his own company he was the Director of Service Team Development for Colonial Properties Trust, Inc, a New York Stock Exchange traded company with 148 properties and over 48,000 apartment homes. His certifications include, CAPS, CAMT I, CAMTII, CPO, CPO Instructor with the National Swimming Pool Foundation, EPA proctor for the 608, 609, and R-410a certifications as well as all HVAC Excellence courses. Mark is also a NAAEI Instructor and worked on the development of the new CAMT program. On a personal note, Mark is a Jiu Jitsu Coach and owns and operates a Martial Arts Academy in Harrisburg, NC.
Webinars:Mastering Maintenance: How to Get Maintenance Done When You Are Short-Staffed Mastering Maintenance: Find, Hire, and Keep a Great Service Team Critical Lessons for the Office Team to Avoid Maintenance Misfires Mastering Maintenance: Leadership Training for Service Managers Mastering Maintenance: Safety for Maintenance
Latrice is a stand-out professional with over 22 years of property management experience. Latrice is known for her fresh and innovative ideas, team-building expertise, and contagious passion for helping others. She is currently a Regional Trainer with Mission Rock Residential. Additionally, Latrice is an integral part of Mission Rock’s DEI Task Force. Her unique perspective on engaging all team members via social and educational content, helps the Task Force continue to make sustainable change for an even more open and inclusive environment.
Latrice is the mother of a 4-year-old son, Isaiah, who lives for adventures. She is a 3-time published author, an entrepreneur, a national women’s empowerment speaker, and participates in initiatives that serve the homeless communities in Baltimore.
Webinar:The Alchemy of Awesome Turning Your Teams to Gold!
Smart Chick Megan is a member of a solutions driven firm Smart Apartment Solutions. As a national speaker, Megan is frequently requested for the solutions based approach to everything Multifamily. Built on the foundation of “in the trenches” experiences that hundreds have related to, Smart’s approach makes sessions fun and relatable. Megan has presented for NAA, Multi-Family Brainstorming, and IREM Conferences and along with her team, has authored articles for JPM and UNITS magazine.
Webinars:Your Blueprint To TikTok & Instagram in Multifamily Marketing Outreach Ideas for Smart Marketers That Vacant Unit is Bleeding Money – Decrease Your Turn Times With These Tested Techniques Do you speak Manager? SMARketing- Low Cost, No Cost Marketing Strategies
Chris King-Dye has over 25 years of experience in facilities and property management, promoted from Maintenance Technician to Service Manager, National Training Manager and Regional Maintenance Director with nationwide presence from small privately owned companies to large national REITS and one university.
Chris’s greatest passion is helping individuals and organizations reach their full potential and goals in facilities maintenance, through both technical skill development and soft skill education.
Chris has an MBA in Facilities Management. He has proudly served on the Boards of Directors for the Property Management Association of Mid-Michigan, the Property Management Association of Michigan and on association committees. Chris has received great reviews from his presentations and is committed to serving apartment associations and management companies nationwide with their educational events.
Webinar:Mastering Maintenance: Creeped Out by Supplier Bids and Scopes of Work? Top Tips to Produce Successful Contracts
Kara Rawson is the Senior Manager of Learning and Development at Goldrich Kest. She started her career in the multifamily housing industry in 1997 and worked on the operations side of the business in several roles including leasing agent, maintenance coordinator, assistant manager, community manager, and regional manager until 2016. In 2017 she moved to Learning and Development full-time. She has a passion for learning and helping others achieve their professional goals and believes leadership is at the core of it all. She is a regular speaker at the Affordable Housing Management Association - Pacific Southwest (AHMA-PSW) annual conference & expo. She is currently serving as Chairperson for the Learning Subcommittee User Group at RealPage, Inc., and serves as an Advisory Board Member for the Transformative Leadership in Disruptive Times Executive Program at the University of California, Riverside Extension.
Webinar:Excited to Excel: Functions, Formulas, and Fun for Property Management
Kiki is the Director of Training for Allied Orion Group and has been in Multifamily for 17 years. Certified with the John Maxwell Team as a Speaker, Trainer, and Coach. A heartfelt Encourager, ready to listen and bring ideas to action. A leader who energetically develops empowered teams. Everyone is Valuable!
Webinar:Culture of Fun: How a Strong Culture Enhances Team Productivity
Gabrielle has a proven track record of success managing an array of multifamily asset classifications including conventional, institutional grade and tax credit. She is recognized as a thought leader on the subjects of customer experience management and energy conservation and has been invited to share her expertise on these topics by NAA, IAA, NAHB, Journal of Property Management, Multihousing Pro and Sales & Marketing Magic. Gabrielle advises companies along the full spectrum of property management and helps companies improve performance through a customer centric approach.
Webinar:How to Deliver a WOW Customer Experience
Mary Gwyn, CPM, is Chief Innovator of Apartment Dynamics, with over 20 years in the Multifamily Industry. She consults and trains for companies all over the country, utilizing her marketing and operating strategies on our own portfolio to produce unsurpassed results. Her hands-on approach to multifamily paired with her industry foresight and tenacity helps her develop and implement innovative solutions, and web and in-person training programs, all designed to achieve a property’s maximum financial performance. She is a regular speaker at industry events including NAA, company annual meetings, Realtors and Apartment Associations, and writes for trade publications, including UNITS Magazine, MultifamilyInsiders.com, and the Apartment Dynamics blog. Learn more at www.AptDynamics.com!
Webinars:Fabulous, Fanatical Follow Up! WHAT'S YOUR SPECIAL? Managing the Concession Obsession Lessons In Excellence From Your Maintenance Team For the Entire Company Press The Easy Button! Creating a Culture of Customer Service 15 Things Your Service Team Wishes You Knew About Apartment Maintenance
Chad Moulin has been in the field of property management for over 20 years. Chad has earned his CAMT designation through NAA as well as being recognized many times over as a leader in property management maintenance. Some of his accomplishments include: Being a faculty member of the NAAEI. Advanced Instructor Training through NAAEI. Instructor for the NSPF (National Swimming Pool Foundation). Authorized OSHA Safety Instructor. A member of AIME (Apartment Institute for Maintenance Excellence). AAKC Crystal Merit Award winner. Lincoln Property Company Gold Medallion Award winner. Grace Hill Maintenance Rock Star Award winner. As well as several others. Starting out as a groundskeeper and working his way up through the ranks of property management Chad has held and excelled at many different positions. From grounds keeper, maintenance tech, leasing professional, maintenance supervisor, construction supervisor and national maintenance trainer. Chad has also worked on almost every type of property and dealt with every type of resident imaginable. Luxury apartments, senior living, section 8 and 42 properties, hotels, commercial, apartment buildings, houses, hi-rise, town homes, new construction, historic, rehabs, acquisitions. Chad has seen and done it all!
Webinars:Mastering Maintenance: TOP 5 Areas of Maintenance Time Management Improvement Mastering Maintenance: Inefficiencies Don’t Just Waste Your Maintenance Team’s Time, They Waste Your Money, Too Mastering Maintenance: Maintenance Decoded Mastering Maintenance: Conquering On-Call Mastering Maintenance: The How's and Why's of Preventative Maintenance Mastering Maintenance: 8 Core Essentials to Property Maintenance Management Mastering Maintenance: The Nuts and Bolts of Dollars and Sense
Maria Pietroforte is NOT your average Multifamily President and Executive. She is “authentically herself” whether riding her Fat Boy Harley Davidson, cuddling with her 3 dogs, cat & exotic reptiles or leading teams towards a common goal across the nation. She is known in the industry as a repositioning and brand identity expert with a contagious energy. As a Consultant, Speaker and Mentor – Maria infuses positive passion and innovation into everything she does. She thrives on helping teams & companies generate results with creative and collaborative solutions.
Webinar:Staging For Virtual, Self-Guided, & In Person Tours
Paul has been melding customer service and problem solving his entire career. His history includes teaching First Aid and CPR for the Red Cross, and training Store managers for a small bookstore chain. He has spent the past 26 years working in the apartment industry. Starting as a Grounds Technician and moving through positions that include Pool Remodeling Technician and Maintenance Supervisor, Paul’s combined love of talking and providing answers found him leading a team of National Trainers for a supplier and eventually becoming the National Instructor for the National Apartment Association Education Institute. After 15 years of travel, providing maintenance related information to thousands, Paul has returned to leading on-site teams as the Director of Maintenance for The Life Properties.
Webinars:Mastering Maintenance: From Diagnosis to Repair - Maintenance Questions That Matter Mastering Maintenance: Don't Get Hot About staying Cool!
Steve Matre is Vice President of training, marketing, and strategic support for the Mandel Group, property managers, owners, and developers in Milwaukee, WI, operating in five states. He leads the team learning and development and property marketing efforts. Prior to this, he has made stops at two other national property management companies and held titles including assistant controller, senior regional manager, Vice President of operations, Head of HR, and Director of Training, Marketing, and Revenue Management. Steve gives back through work on committees and boards for his local apartment association, the National Apartment Association, and IREM, as well as serving as an informational source, writer, and speaker whenever he can. A graduate with degrees in Finance and English from the University of Wisconsin, Steve is a CPA, CPM, PHR, and holds several affordable housing designations. If he’s not answering his phone, he’s either holed up with a good book, listening to a favorite podcast, out for a run, or obsessing over a college football game.
Webinars:Simple Adjustments for a Sizzling Summer The Manager's Role in Employee Engagement - 20 Simple Ways to Motivate and Reward
As the Vice President of Marketing and Engagement at Aeris Properties, Michelle oversees the firm's strategic marketing programs in addition to all employee engagement & training efforts. She brings more than 18 years of marketing and property management experience to her role. Prior to joining Aeris Properties, Michelle led a team that was responsible for the creation and implementation of marketing strategies for 13,000 units that spanned 45 properties in Florida, Georgia, North Carolina and Texas. Michelle is a volunteer with the South East Florida Apartment Association and is an active member of the education committee. In 2018 Michelle was named as one of DMN’s 40 under 40 Marketing honorees. Outside of work, Michelle enjoys riding her Peloton and spending time with her husband and son.
Webinar:Simple Adjustments for a Sizzling Summer
Jamin currently serves as Executive Vice President/Partner. In this capacity he oversees the day-to-day operations of The Management Group LLC portfolio of properties. Prior to joining The Management Group LLC, Mr. Harkness was Vice President at Wesley Apartment Homes. Before working at Wesley Apartment Homes, Mr. Harkness worked as Senior Vice President of Property Operations for a Florida based management company with 18,000 units throughout the United States. Mr. Harkness worked previously with Wesley Apartment Homes in the roles of Area Manager and Marketing Director where he oversaw the operations of existing communities and development lease-ups.
Webinar:Leveraging Virtual and Self-Guided Tours to Close More Leases
Jen Piccotti loves discovering the story that data tells. As the Chief Learning Officer of Swift Bunny, she loves sharing her unique and actionable insights on the latest trends in employee engagement, customer satisfaction, organizational communication, process improvement, and reputation management. Join Jen as she serves up the latest “What” with a delicious side of “Why” and “How.”
Webinars:A Disengaged Employee Costs What? Connecting the Dots between Employee Success and Your Financial Performance. Avoid Employee Churn and Burn: How to Keep Your Communities Staffed and Successful Voice of the Employee - Listening Before They Leave
Katie Rigsby is the President and CEO of Katie Rigsby Inspires, she provides multifamily consulting services, keynote speeches, corporate training, and facilitation services for organizations nationwide. Her career in multifamily began in 2000 as a Leasing Consultant. Throughout her career, she has worked onsite and in the trenches as a Property Manager, multi-site supervisor, educator/trainer, marketing director and as a senior executive. Katie has a passion for helping people find their own paths to success and serves on the faculty of NAAEI as an Advanced Facilitator.
Webinar:When “CALM DOWN!” Doesn’t Cut It: How to De-escalate Conflict and Keep Your Cool
John Schojan is the Director of Maintenance for Bonaventure Property Management. John has worked in the Multifamily industry for over 30 years, serving as a groundsman, and working his way through the ranks to his present position. He believes that hard work, determination, training,organization, and communication, are the keys to building a successful Property Maintenance Team. Outside of work, John enjoys spending time with his family, camping, and fishing.
Webinar:Mastering Maintenance: Save Time and Resources by Empowering Residents to Tackle Simple Work Orders
Kelly McDonald is a marketing and advertising specialist and considered one of the nation’s top experts in consumer trends, generational differences and leveraging the customer experience. She is the founder of McDonald Marketing, which has twice been named one of the “Top Ad Agencies in the U.S.” by Advertising Age magazine and ranked as one of the fastest-growing independently-owned companies in the U.S. by Inc. Magazine. Kelly is originally from Milwaukee, Wisconsin and graduated from the University of Wisconsin – Madison. She now lives in Denver, Colorado. When she’s not speaking and traveling for business, she enjoys hiking in the mountains and being outside. And shopping for high heels.
Webinar:KEYNOTE: How to Step Up & Lead in a Crisis
Christal is currently the Residential Compliance & Training Manager for A.J. Dwoskin & Associates. She has 14 years of residential experience working in garden style, midrise, high-rise assets, and some commercial background. Christal has a dynamic portfolio of skillset applications in occupied renovations, double lease-up assets, stabilized assets, and amenity space renovations. She has had involvement in systems, development, construction, training, policies & procedures. Christal thrives on implementing a foundation of understanding and transparency while working towards achieving common goals and initiatives. She truly believes that if a teammate understands the “why” and is valued as a participant in executing a plan towards a purpose; they will be tethered and dedicated to the successful accomplishment of that goal. The most efficient and direct method is usually the most beneficial route towards success.
Webinar:The Customer is Always Right .... Wrong!
Felicia Norman is the Director of Operations for Multifamily Insiders, the industry leader of webinar training and solutions for the multifamily industry. Felicia has an impeccable reputation within the multifamily industry, personifying Multifamily Insiders’ service-first mentality and works within a customer-centric philosophy when building relationships with customers, potential clients, and employees.
Webinar:The Customer is Always Right .... Wrong!
Courtney Patterson, Senior Director of Marketing at Northwood Ravin, focuses on an analytic approach to marketing solutions. Her 14 year tenure in multifamily has awarded her experience in a variety of assets including lease-ups, high-rise and mid-rise builds, student housing, mixed use, garden and value add communities throughout the nation. Mrs. Patterson previously gained her marketing experience from Greystar as a Marketing Manager in the Southeast Regional Marketing portfolio and WNCT-TV where she was the Marketing Director from 2006- 2009. Courtney graduated from the University of North Carolina Wilmington with a Bachelor’s Degree in Communication in 2006.
Webinar:Rock your 2022 with this Marketing and Leasing Power-Round of Ideas
Lori V. Webb
Lori is Owner and CMO of Property Playbook; a marketing consulting company. She has been in the Multifamily Industry for over 10 years and has overseen over 90+ lease ups and hundreds of stabilized projects as a Director of Marketing for great companies including Wood Partners, Riverstone and LMC. She is a regular speaker at Industry conferences- AIM, NMHC, NAA and Apartment Association Education Sessions. She is exceptionally passionate in trends that will innovate and pioneer our Industry forward. She is a guest writer and blogger for Multifamily Insiders, and Apartminty and has been highlighted in Units Magazine and Apartment Therapy for onsite achievements. Lori holds a NC Broker In Charge license. She and her husband own Kivett Station, a 48 bed townhome community at Campbell University; Spiaggia Beach House and over 16 Single Family Homes. She and her husband were featured on HGTV following their Spiaggia Beach Renovation. She is a proud member of the National Association for Professional Women and is on the Board of Directors with the TAA New Lease on Life Program. Lori is an Advisory Board Member of the Multifamily Innovation Confernce- Atlanata (MICA)
Webinars:Marketing and Leasing Power-Round of Ideas Powerhouse Round of Marketing Ideas Sales Psychology Hacker Class Leasing Rescue! Positioning Your Property for Ultimate Success!
Donald Davidoff is an industry thought leader in pricing, marketing and technology. As founder of D2 Demand Solutions, he consults with leading multi-family operators and technology companies. He was Executive Vice President, Pricing and Marketing, at Holiday Retirement and Senior Vice President, Strategic Systems for Archstone, where his teams were directly responsible for pricing and revenue management, Archstone’s entire marketing platform, market research and a variety of business process and workflow projects.
Webinars:The Job of Leasing is Changing! How Self-Guided Tours, Smart Home Solutions, and AI Technology Will Change Your Job, Whether Your Community Adopts Them Or Not 10 Best Hacks from 30 Years in Sales and Marketing Past Peak Rent Growth: 7 Strategies Guaranteed to Improve Leasing Results So You Thought Closing Was Easy? 7 Ways Guaranteed to Improve Your Sales Performance Overcoming the 13 Most Common Objections at Renewal Time
Stephanie Loyd CAM, CAS, NAAEI is known as refreshing and insightful. She is the Business Development and Marketing Manager of Full House Marketing, Inc. She has been a leasing creative for over 12 years. Her proven on-site experience coupled with her corporate marketing and training success make Stephanie an ideal facilitator and training professional. She is an active participant in various local and state associations, with service on multiple committees, along with being the immediate past chair of the NAA NextGen committee. Stephanie completed the National Apartment Association’s Facilitator Training and is a faculty member of the Education Institute. She is a NALP and CAM instructor, along with presenting at the AANC Education Conference, VAMA Education Conference, El Paso Education Conference, and Apartmentalize (NAA Education Conference). She is a NAA Leadership Lyceum graduate and the inaugural recipient of the NAA Rising Star Award.
Webinar:Tips and Tricks for Effective Outreach Marketing
My name is Donna and I believe; Living my Life out loud with quiet confidence and loud ideas are sexy, I have been traveling the world and sharing the message of recovery, prosperity and learning to live life inspired for decades now. I believed all my life that I am to enjoy life, reach for abundance and keep pushing forward. As a Success Coach and Speaker, I believe people want to be moved, inspired and ultimately influenced to reach higher in their own lives. I have played this out for 40 years in the apartment industry by taking steps of faith, making changes as I go along and reaching into experiences I’ve never done to learn, apply successes and bounce back from failure. In order to live, you must try…
Webinar:Follow Up Frenzy
Steve Wunch is an Account Executive for Knock, a SaaS technology platform that provides the productivity and business intelligence solutions needed to maximize occupancy, rent growth, and customer satisfaction for multifamily communities across the nation. Steve is also a professional facilitator in leadership, sales and customer service. He is a national speaker, and freelance consultant who has worked with multifamily companies to enhance, improve, and train organizations to improve performance. Through engaging, well-facilitated workshops and keynote presentations, and by offering prescriptive performance support, he is impacting success -- he’s having fun doing it, and so are his clients! He began his career in multifamily over 25 years ago as a leasing consultant, assistant manager, community manager, and since has been in several training and support roles. Steve holds a certificate from the Center for Creative Leadership, is a DDI (Developmental Dimensions International) Certified Facilitator, and an MBTI Type I & II Certified Practitioner.
Webinar:We are Drowning from Change! Is the Pace of New Initiatives, New Software, and New Policy Changes Leaving You and Your Team Overwhelmed?
Terri Norvell is a change agent, trusted leader and business advisor for the multifamily industry.With more than 25 years experience in up-and-down market cycles, Terri excels at helping people breakthrough challenges and deliver results. Over 900 coaching clients have results that prove it. Her executive leadership includes VP of Training & Marketing with a $1.2B property management & development company and GM of a 5 state $9M temporary housing firm. Terri is a keynote presenter, culture builder, performance coach and author. She's earned the designation of 'Growth Curve Specialist’ and awarded the AAMD Supplier Sales Professional ‘Tribute of the Industry’.
Webinars:We are Drowning from Change! Is the Pace of New Initiatives, New Software, and New Policy Changes Leaving You and Your Team Overwhelmed? Leadership Essentials: Help me understand how my team members think! Mastering Maintenance: Accountability is Motivational - Leading your Maintenance Team with Accountability for Results Leadership Essentials: My team knows what to do. They just aren’t doing it!
Mia Wentworth has over 10 years of experience in marketing and operations within the multifamily industry. In her current role with CWS Apartment Homes, she oversees all things in the Digital Marketing space including websites and digital ad presentation, social media and reputation management. She loves testing new marketing ideas, mentoring her team, and working with others to solve problems. Mia has a BBA from the University of Michigan, and an MBA from the University of Colorado.
Webinars:Digital Marketing Must-Haves: Leasing in a Virtual World 30 Days To A Better Online Rep
Mindy McCorkle has 30+ years of leadership experience in restaurant operations and property management. She has won too many awards for her leadership and contributions to list, and she doesn’t really like talking about them anyway. Mindy jumped from executive leadership to business ownership in 2013 when she founded Enhancement Talent Development, LLC. Talent identification and development is her gift and she gladly shares that gift through her work. She provides customized training, workshops, keynotes, curriculum development, coaching, and consulting services, focusing on identifying and aligning talent, and helping individuals reach their professional and personal goals. She brings a unique authenticity to every presentation and shares transformational insight from her experience. She’s not just a speaker and trainer; she’s a game changer! And she’s facilitated exceptional learning experiences for more than 20 years.
Webinar:8 Free and Inexpensive Strategies to Enhance the Resident Experience
Deanna Jackson has worked in the multifamily industry since 2006 with experience in lease ups & rehabs at a variety of communities from urban to suburban, high/mid-rise & garden style with retail, HOAs and more. Recently, she worked as a National Trainer at Simpson Property Group, using her vast industry knowledge to help hone the skills of their on-site teams all around the US. Her passion is helping employees make the best decisions for both the customer and the bottom line, and she loves the “light bulb” moment when great ideas are shared and learned.
Webinar:Identifying Prospect Needs - Leave the Crutch of your Availability Behind!
With 30 years of industry experience, Ms. Russell has managed new construction, multi-family housing, student housing and asset management in ten states. Her diverse experience in various markets positions Lisa to tailor strategies for the unique needs of clients, helping them to maximize their financial goals. Lisa joins Ardmore from Texas, where she graduated from the University of Houston. She is a Certified Apartment Property Supervisor and was honored as a Texas Apartment Association Lyceum Graduate.
Webinar:Mastering Maintenance: How To Use Your Grit and Determination to be an Effective Leader
Jessica Fern is the Director of Training and Development for FPI Management, and national keynote leadership and development speaker for the MultiFamily Housing Industry. Jessica has 11 years of multifamily housing experience and has a passion of innovating change. Jessica has been seen on the NAA stage in 2019, was a keynote speaker for the 2019 Grace Hill Vision Conference, a speaker at the 2019 Zillow Conference, and has multiple full studio shows available on the MultiFamily Leadership Studio's platform who has given Jessica the name the "The Wolf of Leadership"
Webinar:Can Two People See Things Differently and BOTH be right? Conflict Resolution Skills All Teams Should Have
Zach Howell is a graduate from Oregon State University. Zach has overseen numerous renovation projects acting as the Owner's Representative within the multifamily housing industry. His background includes owning and operating a construction firm, Property Preservation Director for the two largest multi-family management companies in Oregon, and running a national training institution for the multifamily housing industry. He is a subject matter expert for the National Apartment Association, Uniform Physical Condition Standards Inspector, and LEED Certified.
Webinars:Your Maintenance Team is Relying on YOU for Their Efficiency! Mastering Maintenance: Understanding Your Building’s Exterior – The First Line of Defense for Your Property Mastering Maintenance: Managing Mold and Mildew
Larry loves writing for, and speaking to managers. Larry has worked with clients like Harley-Davidson Motor Company, American Express, Nordstrom Department Stores, Southwest Airlines, Federal Express, the US Navy and the Nuclear Regulatory Commission. He is co-author of “Absolute Honesty: Building a Corporate Culture That Values Straight Talk and Rewards Integrity,” published in 2003 by the American Management Association, which now in its sixth printing! Larry has also been the owner of the Johnson Training Group for 32 years!