Textured rattan headboards, cozy throws and airy rooms embody the Coastal Grandma trend for all ages.

Coastal Grandma…Have you seen it yet?

The Coastal Grandma trend is here! It’s all over TikTok, Pinterest, Houzz and Insta Reels. This aesthetic has everyone buzzing. Don’t let the name fool ya. (Let me set the stage for you.)

 Mood - think of your favorite lake or beach destination vibe

Style - luxurious coastal cottage

Look - lots of natural light, large windows, white walls, texture, rattan, jute, sea grass, oversized glass vases filled with fresh flowers, classic, refined, relaxed, white crisp sofa covers, fresh fruit and herbs on the ready

Fashion - white collared button down, straw hat, linen pants, pearl earrings (think Dianne Keaton in “Somethings Gotta Give”)

Lets celebrate the inner Coastal Grandma in you and your clients no matter the age. Take a stroll through these design examples to achieve this look as inspiration for your next model or reno.

Classic marble is a beauty! The geometric dazzles the eyes with such visual interest. Is marble too high maintenance? Look for ceramic or porcelain alternatives to emulate this style.

Highlighted marble hexagons exude this trend for a bathroom floor. (Extra style points for contrasting with a deep rich brown vanity cabinet.)  

Bedrooms are comfy and cozy with light and bright airy bedding layered with texture. Rich mid-toned LVP ground this style and invite you to relax with a good book.

White walls and cabinets set against the beautiful graining of this dark LVP style beckon you to relax and slow down. You are home sweet home.

Are you on board with this trend? (Excuse me now while I run out and get a fitted crisp white button down and roll up the sleeves.)

Feeling Beachy,

Tracy

PS My beautiful mother, (the kiddos call her Mimi) for the record, loves all things coastal.