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Delivery Madness: Are you ready for Prime time?

Many who deal with package management on a daily basis breathed a hefty sigh of relief in January. The holiday season had passed, which presumably meant it’d be another 12 months before another rush of that magnitude.

Well, hold on a minute; there are a few hidden holidays that impact the number of packages delivered but what about “self-created” holidays?

Prime Day is Prime Time

One wouldn’t think a self-created holiday would create such mayhem. Well, unless that holiday is all about packages. Introducing the third annual Amazon Prime Day, which absolutely fits that billing. 

Delivery carriers and managers are advised to gear up for this one, which begins at 9 p.m. ET on July 10. Amazon hypes the event as a “one-day only global shopping event for Prime members.” It’s essentially an online version of Black Friday, and you better believe it makes an impact.

The e-Commerce giant launched its second ever Amazon Prime Day on July 12, 2016, and it resulted in the biggest sales day ever for the online retail giant, according to CNBC. Amazon declined to disclose how many people signed up for Prime to participate in the sale, but U.S. orders rose by more than 50 percent compared to the first Prime Day a year earlier.

Now that Prime Day is fairly established, it’s a reasonable expectation that the numbers will continue to rise. Last year, our customers experienced a 30-percent increase of package deliveries two days after Prime Day. Here’s hypothesizing that the increase will be even sharper this year. With Business Insider predicting Amazon could rake in $1 billion in 30 hours, we’re guessing the industry will experience a 40- to 45-percent spike this time.

More Prime Opportunities than Ever

As Prime Day increases in popularity, other businesses are teaming up with the retail giant. Jet Blue, for instance, is offering 3,000 TrueBlue points (the airline’s equivalent to mileage points) for those who sign up for a yearly subscription to Amazon Prime ahead of Prime Day.

As July 10 approaches, several publications have created their own spin about the day. Tom’s Guide, for instance, put together a checklist of items to buy and avoid on Prime Day.  The guide claims it’s an excellent time to purchase Amazon devices at a discounted rate, including Kindle, Echo and Fire Tablets. But you might have a harder time finding discounts for Apple devices, laptops and HDTVs.

The Wirecutter published an article outlining what to expect and how to find the best deals. PCMag, meanwhile, composed a story outlining what you need to know for the holiday.

Translation: Amazon Prime Day has become a big deal. It can rival the holiday season with regard to volume of packages, and we can’t wait to see the numbers for 2017.

With that in mind, here’s a list of five items we believe will be hot on Prime Day:

  • Alexa-Enabled Portable Bluetooth Speakers: Just tap it and ask for music from Spotify, Pandora and other music services.
  • Huawel Mate9 Smartphone: These tech-savvy devices typically retail for about $600.
  • Everyday Essentials: Stock up on Prime Day or take advantage of Prime subscription services on all your everyday living needs.
  • Sneakers: Prime Day isn’t solely about tech products. Shoe brands such as Adidas and New Balance are known to dish out the discounts as well.
  • MacBook Pro: Even though Tom warned us there might not be many discounts on Apple products, according to Techradar, you might be able to save $100-$200 on one of these laptops.

And here’s another Prime Day Bonus for you: all of these items will fit in your package locker! Happy Shopping!

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