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Tattoo Stigma in Multifamily

Tattoo Stigma in Multifamily
We’ve all heard the banter between folks when discussing their tattoos. I can’t tell you how many times I’ve heard or said, “I was young and dumb” in reference to tattoos. I sometimes feel this way about mine, as they’re quite visible on my hands and arms. I had them done during my stint as a world traveler, not thinking I’d find myself in the corporate world, wearing long sleeves and rings to cover my teenage rebellion’s lasting mistakes. I’ve been lucky enough to develop business relationships without my tattoos acting as a barrier, however this isn’t the case for some. We all know that millennials are changing the game by promoting a more casual approach to work and with their take-over of nearly 40% of the job force, I foresee big changes in corporate standards. Considering that 40% of millennials carry body art, it’s hard to imagine that this 40% would also carry with them an employment disadvantage, right? A friend of mine thinks differently. She argues that visible tattoos are unprofessional and that their stigma will last much longer than my hopeful fantasy suggests. Recently, we toured a downtown Las Vegas community, where our leasing consultant was heavily tattooed. She was dressed casually and had facial piercings. I connected with her and admired her artwork and style, but my friend resented her choice of dress and visible tattoos and our consultant had “lost all credibility” as far as she was concerned. This incident showed the difference in our perception of what’s acceptable in t......
Recent Comments
Mindy Sharp
Truthfully, what turns me off in the photo is the wife-beater tank the guy's wearing. I saw that first, then the tattoos.
Thursday, 08 November 2018 14:52
Brent Williams
Frankly, this is a lot like a uniform rule – how casual is the community wanting to be? I think employers are making a mistake if... Read More
Friday, 09 November 2018 14:17
Mary Gwyn
If we didn't hire people with tattoos we probably wouldn't hire at all in some markets. And if they don't have tattoos when we hi... Read More
Tuesday, 13 November 2018 08:16
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3 Tips to Make Your Property Improvements Pay for Themselves

  Multifamily housing is a competitive market, whether you manage new Class A's or performing Class B's and C's. This is as true now as it has ever been, especially when it comes to multifamily rental properties. Consider where market conditions are today — high demand, limited supply, relatively low interest rates, and a strong job market — along with how quickly new technologies are presenting different amenities and solutions to problems. And the biggest dilemma facing anyone who owns or manages multifamily properties is how to properly invest today in order to stay ahead of the competition now and into the future. Unless you have a crystal ball, this is no easy task.   One of my favorite professors once told me that understanding value is simple, as value is simply a function of the utility provided by a product or service divided by its cost. In recent years, market conditions have allowed market forces to drive up the price part of this equation. However, the strong economics that have been a tailwind to rate increases have also spurred new supply investments — both traditional and new asset classes like professionally managed single-family rentals — that are coming online over the next couple of years. Whether you serve rent-by-choice or rent-by-necessity residents, the right amenities are the tools that can differentiate an asset and attract and retain tenants, regardless of the economic cycle.   Most of the amenities that drove differentiation in the past cycle are now considered table stakes. ......
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4 Ways To Use Maintenance Data During Multifamily Budget Season

  For multifamily managers, budget season typically is not the highlight of their annual calendar. Off-sites, bootcamps, late nights, endless spreadsheets, stacks of reports for filter through...ugh. A thorough, well-crafted budget often requires us to step outside of our comfort zone and deal with personnel issues and other things that personally impact people we work with/for. If this isn't challenging enough, the budget proposal is just the first step. It is most often followed by upper management/C-level/board review and in many cases, the dreaded word - CUTS. Wash, Rinse, Repeat until you get to something that works.  OK, enough of the monotony - so how can maintenance data help? Data collected within your maintenance operations can be a hidden gem when it comes to the overall condition or staffing of your property from a maintenance perspective. Here are four of our favorite areas to dig in:   1. Maintenance Categories/Tags   Most property management software tools do a very good job of enabling categorization of requests. Analyzing and sorting work-orders/service-requests by maintenance category (some systems refer to this as "tagging") can provide a treasure-trove of information during the budget process. Based on multifamily industry data, the average 300-unit property generates average of 150 resident service requests per month. Add another ~50 on top of that if your sites track make-ready activities or preventative maintenance. Over the course of a year, or even just 6-months, there is a lot of harvest-able information when budget-time rolls around. Export them into a spreadsheet ......
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Considering Deploying Smart-Tech In Your Apartments? Read This First...

Using Alexa to request apartment service  Everything is "Smart" these days. Smart....locks, speakers, thermostats, lights, TVs, register-vents, refrigerators, faucets, security systems, cameras....the list goes on! It seems there are plenty of options in the market for multifamily apartment operators to offer "smart" amenities. So should you start adding gadgets to your apartments in hopes of attracting new residents? For a short-term spike, maybe. But what happens next year when when Google, Amazon, Nest, Apple, Iris, etc. push out new models, features and functionality and all of a sudden your tech is more of a deterrent than an attraction? Do you throw out everything you bought last year and get the next new thing? The real question here is how do you get ahead, and stay ahead with tech in apartments. And, how to you get Residents to consider your brand "tech-forward"?  You might consider changing the lense of how you look at the problem. Said another way, how can your multifamily brand leverage consumer technology in a way that enables your Residents to have fast & easy digital access to apartment services from devices they already own. Things like:  leveraging SMS to communicate with residents (95% of all text messages are read by the recipient) enabling Residents to voice-create service requests using their SmartSpeaker mobile-enable your maintenance staff to speed up service-response-times and get better metrics on how your service teams are performing use chat-bots to auto-notify Residents when they have packages waiting for them at the office installing LTE-boosters to low-signal areas on your properties ......
Recent Comments
Brent Williams
Really like this, Jamie. Great post.
Friday, 31 August 2018 09:56
Melanie Colón
Excellent article Jamie! Technology is very powerful if done right. You brought up some great points!
Tuesday, 04 September 2018 17:09
Jamie Wohlschlegel
Thank you Melanie and Brett. This is a fascinating area to be sure!
Wednesday, 05 September 2018 09:55
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The Importance of Meaningful CSR In Multifamily

With planning calendars and budget discussions dominating the month of January for many multifamily portfolio and building managers, CSR - or corporate social responsibility - initiatives are sure to be a key topic of conversation, and one not to be ignored for multifamily operators around the country.   Recent reports confirm that a management’s choice of charity has a direct impact on resident’s connection with a building. In fact, a recent study from ManagInc found that more than 90% of the executives who responded replied that CSR does, or can, have an impact on resident retention, employee retention and performance. Additional results from the study can be found in Doug Miller and Jen Piccotti’s feature in the October 2017 issue of NAA’s Units magazine.   Executives further confirm the importance of a meaningful CSR initiative. The ManagInc study found that 80% agree that residents, especially millennials, find it important that a management company is socially responsible.   Doug Miller, founder and CEO of ManagInc shared, “CSR really means that when you take care of a company’s stakeholders (employees, suppliers, residents, the communities you do business within), those who make your company successful, they’ll take care of you and your long term sustained success. Our study really validates this. CSR and a ‘caring’ operating philosophy can drive employee engagement / retention / recruitment, supplier loyalty, resident loyalty / retention / recruitment, and reputation. This is even more critical as it relates to Millennials, our wonderful ‘activist’ generation.”   Source - ManagInc, published in Oct. 2017 NAA Units ......
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Stocks, Bond and Funds Vs. Real Estate- Look Beyond The Numbers

It’s an old debate. Which is better, investing in the stock market or putting your money in real estate?   Years ago when I was a financial advisor at a Wall Street firm, I knew everything, or so I thought. Late nights spent feverishly studying the stock market, staring at charts, reading stacks of annual reports and clinging to the words of Warren Buffet. Mutual funds, stocks, interest rates, bonds, variable annuities, options, even futures, I knew it all…in theory. One cold February day an older, a much wiser silver haired client sat in my office with hands folded across his chest. I gave my mutual fund pitch, rattling off a dozen reasons to buy. His eyes glazed over. I mentioned our top analyst’s stock picks. He yawned. Quietly and patiently he waited. Recognizing his boredom, I wrapped it up. Later a colleague informed me that my wise old client was a well-known real estate investor. He’d accumulated significant holdings spanning decades. He was far wealthier than I presumed, and much smarter than I’ve given credit. Puzzled, I wondered how stodgy old blue-collar apartment buildings had yielded such wealth. Over the years similar clients sat across my desk with the same story. Sometimes it was a sprawling multifamily complex, other times a portfolio of rental houses or a corner retail building, maybe a warehouse near the airport. But the story was similar, real estate accumulated slowly with good tenants, over time paid off and appreciated in value. It was repeated again and again......
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Busting the Negative Stereotypes about Millennials and Generation Z

Busting the Negative Stereotypes about Millennials and Generation Z
We’ve heard them all before: They’re lazy; they’re narcissists; they’re entitled; they’re unmanageable.  Negative stereotypes about millennial employees have been around for years, and now a younger generation – Generation Z – is in the early phases of trickling into the multifamily workforce. And Gen Z’ers are getting a bad rap of their own: they don’t work well with others; they can’t focus; they’re impatient; they’re constantly glued to their phones.  Every generation comes with unfortunate, negative and untrue stereotypes attached to them. The truth is that every generation is different, and every generation possesses valuable skill sets and attitudes that can energize and improve property management companies.  Here are some of the many positive characteristics that millennial and Gen Z employees bring to the workplace:  They’re self-motivatedMillennials love to collaborate on projects while Gen Z’ers are known to prefer working independently. Despite the differences, both generations are extremely self-motivated and want to contribute quality work to their employers. And they're eager to expand their knowledge and skill sets, qualities every employer values having in their team members.  They’re tech-savvyGen Z’ers virtually grew up on their smart phones, and millennials are no slouches either when it comes to their familiarity with technology. With the Internet and smart phones now playing such a vital role in how leasing team members reach prospects and residents, the insight and ideas of millennial and Gen Z team members are invaluable. Millennials and Gen Z’ers are extremely tech-savvy, and are enthusiastic about developing different ideas and tactics to most effectively reach......
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Black Friday. Cyber Monday. Giving Tuesday.

Black Friday. Cyber Monday. Giving Tuesday.

Join the movement! #GivingTuesday is a global day dedicated to giving back. Today charities, families, businesses, community centers and students around the world will come together for one common purpose: to celebrate generosity and to give. 

Your gift to Shelters to Shutters provides assistance to participants such as:

  • security and utility deposits to turn the lights on for families moving out of shelters into their new homes

  • training classes and certifications for career advancement opportunities

  • year round case management support services to ensure their long term success to self-sufficiency

Make a gift online at www.shelterstoshutters.networkforgood.com and share your #GivingTuesday moment with friends and family through social media. You can find and tag us on Twitter and Facebook.

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Promoting Work-Life Balance in the Workplace

Promoting Work-Life Balance in the Workplace
Work-life balance in the digital era can be extremely difficult to achieve. With smart phones and constant access to email, it can be a real struggle for team members to unplug from work mode, so it's critical in this day and age for companies to foster a culture that promotes a healthy balance.  The overall morale of a workplace gets a significant boost when employees can bring energy and focus to the office – but they’re not going to bring those things to the table while working 24-7 or otherwise feeling overloaded. That’s just a one-way ticket to burnout.  Below are some ways that apartment companies can promote a strong work-life balance and keep their team members energized and productive. • Gather employee feedback. This is so simple but so helpful: make a point of communicating regularly with employees to gather feedback about the workplace issues that may be causing undue work or stress. Whether it’s through in-person, one-on-one meetings or sending out surveys, it is extremely beneficial to check in and see how employees are feeling with regards to hours and schedules. Most importantly: take their comments seriously and make any appropriate changes when necessary. • Encourage physical activity and activities outside the workplace. Exercise is a great way for employees to manage and combat the often-debilitating effects of stress. Urge employees to regularly engage in restorative physical activity by – for example – providing discounts for local gym memberships, holding friendly interoffice competitions to see who can exercise the most within a g......
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Work-at-Home Businesses Require Package Efficiency

The rise of the Internet has impacted the globe in many ways. One of the biggest changes from the digital age is the fact people don’t have to leave their homes anymore… for anything, really. People can have a work-at-home business.  They can shop from home. They can get groceries delivered straight to their front door. It’s easier than ever before to place orders online with the click of a button. But it doesn’t stop there. An increasing number of millennial and Gen-Xers are operating businesses out of their homes; representing companies such as LuLaRoe, Matilda Jane, Thirty-One and Etsy. Many are enamored by the ease of running a home-based business. However, apartment renters, who make up a large portion of the millennial/Gen X demographic, can find it to be quite challenging because of the abundance incoming and outgoing shipments. These businesses require frequent, if not constant, deliveries that are shipped and received at home. Lost or delayed shipments can result in an immediate negative impact to their business success. Apartment communities can assist here. Any community equipped with a 24-hour package locker system and a package room for larger shipments can dramatically help residents successfully run their home businesses. Depending on the industry supply contents can vary. However, in nearly every case, timely shipments are the lifeblood of the business. Here is a look at some of the most common products shipped to these type of home-based, digitally run businesses: Clothing Home Decor Skin Care/Cosmetics Craft, Textiles & Other Homemade Goods As work-at-home business continues to expand, so will......
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