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2021 Rewind - Creating Empowered Teams for the Future of Multifamily

2021 Rewind - Creating Empowered Teams for the Future of Multifamily

Training is so much more than onboarding and the basics of property management.  Effective training empowers our team members to grow and thrive, pushing the boundaries for what we can achieve in multifamily.  It not only builds their skill sets, but inspires them to passionately approach their job as a career.  In that way, training isn’t just about learning how to cross their t’s and dot their i’s.  It’s about building a culture of constant improvement and a love for learning. 

For those who have joined us this year on our Webinar Wednesday adventure, we thank you and hope you have enjoyed your time with us, as much as we have enjoyed our time with you.  For those who haven’t yet joined us, we hope to see you soon!  Here is a glimpse of this year’s journey:

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Leveraging Training to Enhance Your Property’s Service and Bottom Line

I had the pleasure of joining the incredible Mindy Price on the Multifamily Leaders podcast!  I share a little of my story in multifamily, and then we delve into enhancing your company's training, specifically digging into the critical role of engagement.  No matter how good the lesson is, if team members are bored and barely holding on, then they will learn very little.  So we discuss a few of the  keys to ensuring training success!

 

 

In this episode, Brent Williams reflects on his beginning in the multifamily industry and how his experience as a resident led him ultimately to launch Multifamily Insiders. A resource for professionals to share ideas, best practices, and emerging trends, it now has over 300,000 unique visitors to its website every year. With his entrepreneurial background, Williams advises people not to fear failure.

Mindy and Williams next shift into discussing MFI’s Webinar Wednesdays series and the pandemic’s impact on the training sessions offered by speakers.

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Don't Forget to Optimize Your People, Too!

As someone who does corporate training for a living, I come face to face everyday with the reality that I should have considered getting into search engine optimization instead of training! (Half joking, of course.) With every workshop, or networking event, or "power" lunch that I attend, I run into people that seem to think the magic bullet to increasing sales is to bump up their company's search engine optimization (SEO) efforts.  After all, everyone wants to know how to end up on page one of the Google listings, right? How much effort does your company spend on purchasing keywords? Has your organization spent gobs of money creating a site filled with meta and tags and things that search engines love?  But what good is it to spend a pile of money to get people to email, call or visit your business, if the people your customers interact with stink or are unhappy? Does this sound familiar to you?  "Welcome to Acme Apartments. There is your desk. Here are the keys. Here is a site map. These are your floorplans. The golf carts should be placed in garage 304 in Building 16 West. Alarm code is 1520. Good luck!" When I do training classes I always get a huge amount of laughter and nodding heads whenever I ask if the above scenario accurately describes how the attendees got started in multi-family. For most of us, our on boarding training was being given the keys, a map, some floorplans and being expected to automatically know how......
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