In this interview series, our CEO Donald Davidoff sits down with key industry leaders and disruptors to tell the stories of the people behind the performance. Today, we’re joined by Minna Song, the Co-Founder and Chief Executive Officer for Elise^AI (formerly MeetElise), which is the leading provider of conversational artificial intelligence to the multifamily industry. Elise^AI's state-of-the-art platform enables the automation of hundreds of different conversations and the business processes connected to them, making possible a whole new level of customer service.

Join us for a transparent look at Minna's insights on the industry's adoption of artificial intelligence, how she and her co-founder brought an outside perspective and automation to multifamily, the constant level of discomfort that comes with growing a startup, and the importance of measuring quantitative and qualitative data to drive performance.