FOR IMMEDIATE RELEASE

January 6, 2009

Contact:
Eric Brown
248.767.4460
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URBANE APARTMENTS GIVES RENTERS HIT BY RECESSION A WAY OUT
Renters who experience an “involuntary loss of income” in 2009 can get out of their lease with the local apartment company’s “carefree Freedom Lease.”

In a local economy that is experiencing falling home prices and double-digit unemployment, it’s easy to think that consumers might be uneasy about committing themselves to a long-term agreement, such as a lease on a new apartment. Folks who are worried about losing their jobs aren't likely to take on the added risk of a one-year lease.

Urbane Apartments – a local apartment company with communities in Royal Oak, Clawson, Berkley, Troy and Ferndale – unveiled a novel approach to the problem this week. Extending their already-available Freedom Lease, the apartment operator said residents who lease an apartment in 2009 would be able to get out of their lease if they lose their job or otherwise experience an involuntary loss of income at any point throughout the term of their lease.

"We don’t want people to feel paralyzed," said Eric Brown, the owner of Urbane Apartments. "It's a very tough environment around here right now, and we need to be willing to work with our residents if they are put in a tough position because of the economy."

Getting out of the lease won’t have a negative effect on the resident's credit, added Brown.

Urbane is no stranger to being flexible to meet their customers’ needs. For several years now, the company has offered flexible rental terms through their Freedom Lease to address the demands of contract workers and other short-term residents who may not be able to sign a 12-month lease.

About Urbane Apartments
Urbane owns and operates (16) apartment communities in and around Royal Oak, Clawson, Berkley and Troy MI. For information on Urbane Apartments offerings, call (248) 988-7125 or visit UrbaneApts.com.