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Brent Williams' Apartment Blog

Thoughts, comments, and ideas about the overall multifamily industry, as well as a property-specific focus on resident retention and apartment marketing.

Working On-site: “Even if you are the best at your job in the whole country, someone is probably yelling at you today”

I had the joy of being the very first guest on the new Apartment Academy Podcast with host, Daniel Cunningham of Leonardo247, and my favorite part came from Daniel right at the beginning:

I often say it is one of the most challenging industries I think anybody can choose as a career.  It’s one of the few careers that if you are really, really good at your job – maybe you’re the best at  your job in the whole country, someone is probably yelling at you today for doing a good job, because they have to do things that are unpleasant.

Isn’t that so true?  Our on-site teams are perpetually underappreciated and have to go through so much on a daily basis.  In this podcast, we delved into that topic and a lot of other popular discussions that came through the Multifamily Insiders and the Multifamily ShareSpace over the past few weeks.  Also, we discussed the unbelievable opportunities that Leasing Consultants have in front of them, so make sure to share this podcast with your leasing superstars!

You can watch the entire episode here:

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I have said for many years "2 years in property management is equivalent to a degree in psychology!" My webinar class "People are Stressed and Angry; How to Keep Your Cool and Your Residents!" recently drew 300 people!!

  Anne Sadovsky
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Always so great to hear your insights, Brent! Great episode.

  Stephanie Oehler
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Thanks Stephanie!

  Brent Williams

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