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Identifying Prospect Needs - Leave the Crutch of your Availability Behind!

Identifying Prospect Needs - Leave the Crutch of your Availability Behind!
$29.99 each

Imagine your initial contact with a prospect - you greet your customer over the phone, virtually, or maybe even in person – and you start asking questions: 

“When do you need to move in?”

“How many bedrooms do you need?” 

More often than not, we then lean on the crutch of our availability to determine what our customer "needs" from us, rattling off a bunch of jargon such as availability date, rent amounts, square footage, amenities, and more. This not only leads to confusion for your customer, but it eliminates the ability for the leasing consultant to connect with the renter and truly get to know who they are and how they live.

This webinar will identify some best practices for leaving the availability behind and confidently helping your customers decide your community is the perfect fit for them!

  • Learn fresh new ways to identify your customers’ needs
  • Understand how to confidently sell your community and not just your availability
  • Appreciate that each customer is an individual and the only way we make ourselves stand out from the competition is truly learning to connect with them

Join Deanna Jackson and the Webinar Wednesday Team on October 7, 2020 at 2pm Eastern Time to Stand Out from Your Competition!

Who should watch:
On Site Team Members, Regional Managers, Small Owners, Management Company Executives, Training Directors, Marketing Directors

About Deanna Jackson:

Deanna Jackson has worked in the multifamily industry since 2006 with experience in lease ups & rehabs at a variety of communities from urban to suburban, high/mid-rise & garden style with retail, HOAs and more. Recently, she worked as a National Trainer at Simpson Property Group, using her vast industry knowledge to help hone the skills of their on-site teams all around the US. Her passion is helping employees make the best decisions for both the customer and the bottom line, and she loves the “light bulb” moment when great ideas are shared and learned.

Proudly Sponsored by
AMS Billing is your utility billing management partner. Providing effective utility management solutions for utilities like water, gas and electricity. AMS helps you recapture your expenses and increase properties' ROI.
Proudly Sponsored by and the RentCafe marketing suite provide powerful marketing services to drive qualified traffic to apartment communities. ILS advertising, Search Engine Optimization, Pay Per Click Advertising, Social Media and Reputation Management services help property managers and marketers fill vacancies and meet occupancy and revenue goals.


* Each registration is good for one attendee OR one on-site team. If you would like multiple attendees, group viewing events, or other needs, please contact us.

Comments for this event:
Disha Salva
I always appreciate new ideas to generate better experiences with clients!
Heather Heitman
The different ways to think and approach a customer to better help them
Ashleigh Keys
Loved the upbeat, high energy of the speakers!
Josie Gomez
Enjoyed the webinar. Great content. Favorite was HGTV analogy and book recommendations. I would like more suggestions on unique greetings over the phone or in person. Overall, fantastic!
Claire Collins
Excellent skills and technique!
Abby Atkins
Deanna was very engaging and knowledgeable.
Lorena Escobar
Very informative. Good Job!
Candice Gandy
I really liked the idea about asking what people DON'T like in their apartment. Never thought of looking at it that way.
Lorena Velez
The positive energy and helpful tips!
Patricia Meraz
very informative and I love all the pointers to better our leasing techniques.
Nicole Marie Marie
I enjoyed everything about the webinar. It was certainly needed today to re boost the energy and a refresher on things!
Gwyn Johnson
Deanna keeps you engaged with her knowledge and enthusiasm!
Nickols Leasing
Loved the topic and Deanna was great
Jill Anderson
"Loved the ideas, lively presenters, graphics, fast pace, Q&A. Terrific!"
Heather Donaldson
The passion behind the information given, and the good advice about Them not US ,
Beth Hayes
I loved the energy she put out! Great ideas!
Janis Warner
It was great ! Loved the Dr. Dance!
Alla Kligman
It is exactly what I preach and follow. I've been following this during all my 23 years. THANKS!!!
Diana Walker
Deanna brought great energy to the presentation. She validated so many aspects of the training that we are providing our leasing associates. Making the personal and emotional connections is the key to success today. Thank you for a great webinar.

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