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Once Upon a Time: Selling Through Storytelling

Once Upon a Time: Selling Through Storytelling
$29.99 each

If you're still dumping information on your customer about rental rates, square footages, and other information they can't process quickly, you're doing it wrong. Your customers will retain more information and make a connection with you through storytelling as a leasing technique. Stories appeal to both logic and emotions - exactly what you want to do when making a sale to a prospective renter! They will be able to visualize themselves living in your apartments, as well as encourage them to lease. The 'call to action' is an essential part of the story. Join me in this fast paced session that provides you with the essential skills you need to build your  collection of 'pocket stories' that will improve your sales techniques as well as your closing success. 

Join Lisa Trosien and the Webinar Wednesday Team on this special recorded broadcast to Learn How To Sell Through Storytelling!



Lisa Trosien was a 2016 Insiders Choice Winner!
2016 Insiders' Choice Winner
Lisa Trosien was a 2018 Insiders Choice Winner!
2016 Insiders' Choice Winner

Who should watch:

On Site Team Members, Regional Managers, Small Owners, Management Company Executives, Training Directors, Marketing Directors

About Lisa Trosien:

A frequent multifamily speaker for the National Multihousing Council and other associations, Lisa is a dedicated professional contributing to different leasing programs all around the United States. Lisa is a busy woman as a multifamily speaker for various industry associations and a contributor to different magazines, as well as one of the founders of The Apartment All Stars. A celebrated professional and a multifamily speaker in the leasing and apartment industry, she is usually consulted as an industry expert by major publications in the United States, such as the Wall Street Journal, Newsweek, and the Chicago Tribune.

Proudly Sponsored by
J Turner Research is the leading market research firm exclusively serving the multifamily industry. Our robust survey programs and fully integrated online reputation management platform offer customer insights and actionable data to drive revenue. Our ORA™ score serves as the industry standard for measuring a property/company's online reputation.
Proudly Sponsored by
Now in its fourth decade, Yardi® offers a complete real estate management solution with the Yardi Voyager® platform. Stacked with the Yardi Multifamily Suite™, Yardi Marketing Suite™ and Yardi Orion™ Business Intelligence, it includes marketing, operations, accounting and ancillary processes and services with portfolio-wide business intelligence and platform-wide mobility.

* Each registration is good for one attendee OR one on-site team. If you would like multiple attendees, group viewing events, or other needs, please contact us.

Comments for this event:
Nicky Bailey
I liked how we are able to tell a story, rather than being a robot!
Jonathan Mora
Opening my eyes that Sam I am is a great salesman but not for his own gain but because he wanted to spread something he was passionate about.
Rebecca King
I Loved Lisa's different ways of keeping your attention, my eyes and ears where glued to the screen the whole time WONDERFUL JOB! THANK YOU
Robert Combs
Storytelling in general is such a great idea. Connecting with residents through storytelling about service calls is a great way to make them aware of the way we approach and manage work orders.
Yvette Hoyer
I loved that the Webinar was upbeat, straightforward and packed with great info! It's great to see how "Story telling" can be demonstrated in so many diff ways! Lisa did a great job!
Aaron McDonald
I liked the examples given to show how story telling increases value. I thought it was packed with a ton of good information.
Courtney Alday
It was amazing. A great way to take in and able to share this information with our leasing specialists. I really do believe sharing stories that are relatable is very important and can make a company succeed. Thank you for taking the time to share on how management properties can succeed.

Have a blessed day!
Michelle Skemp
The content and the way she delivered with stories was engaging and easy to put into practice.
Isabel Bravo
I really liked the motivation in the webinar. I wouldn't have changed anything it was very informative.
Pamela Mercier
"I liked the references to how the various brain chemicals and hormones relate to decision making and memory.

I find this technique to be very effective (I've intuitively developed my own version of this; but, it is nice to hear it spelled out and explained more scientifically and step by step.) Thank you for a great webinar!"
Susan Berg
The webinar was very informative. I loved all of the examples that were given to really tie all of the points made together.

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