About Me
Contact Information
Education
- Highest Education Level Achieved
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Graduated College
- College / University
- UNC-G
Profile
- About me
- Mary Gwyn is passionate about apartment marketing and training, specializing in occupancy and income improvement. She successfully trains clients to increase revenue, & continually creates successful marketing strategies, leasing, leadership and sales training, and practical yield management techniques. A Certified Property Manager (CPM) with over 20 years in the industry, her insights, experience and “digging in” to the problems enable her to determine strategic solutions and develop action plans that improve performance results! Mary speaks all over the country, and has been published in many industry publications. To learn more go to www.AptDynamics.com!
- Interests
- Happily married to my Business Partner! Love family, friends, fellowship and running with two great big labs, tennis, reading, & anything creative!
- Member Type
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Consultant
My Company
- Company
- Apartment Dynamics
- Company Information
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We Lease Apartments & Add Value to Multifamily Developments
Apartment Dynamics is a team of DYNAMIC professionals making the world a better place ONE LEASE AT A TIME! - Website
- http://www.AptDynamics.com
Friends
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Apartment Dynamics
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- Karma
- Member since
- Sunday, 04 January 2009 13:32
- Profile views
- 5,025 views
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Mary Gwyn replied to the topic 'How are you calculating your expected cost per lead and cost per lease?' in the forum.Stephanie, great question. We don't pay as much attention to cost per lead, since leads can be unqualified, especially since many of the ILSes will take a true lead, and suggest other properties to that good lead, and those other communities (including mine) might not really fit the prospect's...
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31 days ago
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Mary Gwyn thanks user 'SmaysCaudill' in the forum message ' How are you calculating your expected cost per lead and cost per lease?'.
31 days ago
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Excited to be presenting a dynamic session, Maintenance Staffing: Strategies to Solve Our Industry's Pain Point, with Pattie Woods, Kim Hurd and David Creek! Hope to see all there!
40 days ago
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Mary Gwyn thanks user 'MFording' in the forum message ' Has anyone had to deal with a professional negative review writer?'.
41 days ago
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Mary Gwyn replied to the topic 'Mentor program' in the forum.Great info! Thanks!
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76 days ago
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Mary Gwyn replied to the topic 'Compensation practices' in the forum.Lori, We also pay 100% of our employees' health insurance, which is unusual in our market as well. But as you know, sometimes if you publish your pay range, maintenance applicants don't contact you to give you a chance to SELL that benefit. We have started adding a sentence/phrase in ads that...
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81 days ago
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Mary Gwyn created a new topic ' Mentor program' in the forum.Hey All!
We have had an informal mentoring program within our team for years, but have never made a policy or program out of it. Anyone have best practices, tips, tools for a "real" mentor program? In particular, I want to formalize mentoring for the Management and Leasing office first...then...
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82 days ago
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Mary Gwyn added a new comment in 5 Minutes To Good Customer ServiceSuch small things can add up to big benefits! Thank you, Brent!
202 days ago
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Mary Gwyn created new blog post 7 Super Reasons to Be On Top of Preventive Maintenance! in Property Management
There are probably a million good reasons to stay on top of your property’s preventive maintenance program, but here are a quick few: 1.Reduces day to day maintenance calls AND after hours emergency maintenance calls! 2.Prevents safe ...
221 days ago
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Mary Gwyn thanks user 'Aptdoctor' in the forum message ' How many service animals are we required to accept?'.
251 days ago
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Mary Gwyn thanks user 'anne' in the forum message ' How many service animals are we required to accept?'.
251 days ago
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Mary Gwyn replied to the topic 'Rent Collection Advice Needed' in the forum.Adding one more thing, I train my team to say: rent is due on or before the first and late on the second. That's according to our lease. If that'/s the way yours reads, be sure they know it's already late on the second, not the 5th, but you don't charge a late fee till the 6th. Otherwise people...
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258 days ago
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Mary Gwyn replied to the topic 'Applicants who disappear into the ether' in the forum.Hmmm. You are doing all the right things! Keep them up! In the meantime, shop your comps by phone, elead and in person. Are they perhaps desperate and "buying out" the costs your applicants would have? Also look very closely at all your ratings on all your sites. Could there be something posted...
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280 days ago
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Mary Gwyn replied to the topic 'How much can I expect to pay for appliance replacement/maintenance per unit?' in the forum.Good question! So many considerations, like age of asset and even skill of your staff: do they repair or replace? I'm not aware of a standard for this but hope someone else has one to share!
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296 days ago
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Mary Gwyn added a new comment in Is Traditional Outreach Marketing Dead?Misti, great post and great points! We still use different strategies in different markets. The internet reach is growing exponentially but we manage in submarkets and even to demographics that bring in the discount flyer they found at their employe
307 days ago
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Mary Gwyn thanks user 'lcurley' in the forum message ' Questions on Craigslist Posting'.
342 days ago
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Mary Gwyn added a new comment in Nadeen's Farewell PostNadeen, THANKS seems so little for all you've done for us in the multifamily industry! Thank you for always being a people advocate and an industry advocate, for being a voice of wisdom, and a great joy to be around! Happy next career! We miss you al
392 days ago
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Mary Gwyn replied to the topic 'Specialized Training and Employee Retention' in the forum.Tiffani,
We also pay for classes and designations. Investing in our team members usually pays off in increased employee loyalty and tenure!
That said, we have a policy for designations that if they leave in fewer than 6 months there is a level of reimbursement, and 6 months to a year it's graduated...
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405 days ago
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Mary Gwyn added a new comment in This Mixed Use Development Used Emoticons Embedded Into The Facade. Thoughts?Unless it's the office for emoji.com I'd say it's a bust...
410 days ago
