Steven Rea's profile| Property Management | Resident Retention

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Multifamily pros, I just dropped a video exploring how live social shopping—on TikTok, Instagram Live, Facebook Live, and Twitch—can transform struggling properties or accelerate lease-ups.

Inspired by the success of others selling clothes and services live, I’m sharing 5 tactics:

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Katie Decker-Erickson We share in your story-based marketing interest! We hope to share a glimpse into our multifamily and commercial design world. The insights show making connections is what sells.

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Boost Occupancy and Retention with One Simple...

Struggling with low occupancy, resident retention, or expense management in multifamily? It’s time to rethink your approach. In this video, Steven from Chasing Tomorrow reveals why focusing on process—not outcomes—is the key to sustainable success and great teams. Learn how the words you use shape your team’s focus and how a simple language shift can transform your KPIs. Here’s what you’ll discover: Why obsessing over outcomes like leases and...

Jared S. Leese

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Contact Information
Occupation
Multifamily and Technology Enthusiast
Year Started In Multifamily Industry
2005
Closest Major City
Austin
State
Texas
How Do You Like To Be Contacted?
By Email, Through MFI or Social Media
Zip Code
78750
Member Type
Corporate Executive
Country
United States

Profile
About me
On a mission to transform the multifamily industry.

I've spent most of my career in multifamily management—leading training teams, architecting tech stacks, and innovating policies that align incentives between management teams and owners. Throughout, I've witnessed firsthand how a fragmented system leaves both professionals and residents underserved. That’s why I’m so passionate about shaking things up.

In January 2024, I launched Chasing Tomorrow, a company dedicated to providing the education, community, and AI-native tools that our industry desperately needs. I’ve immersed myself in the world of large language models, pushing the boundaries of what’s possible to reimagine property management from first principles. My self-taught journey in coding—leveraging Python, Cursor, Windsurf, and Replit's Agent suite—culminated in building guided., a product designed to revolutionize training and onboarding in multifamily operations. This tool helps teams move beyond checklist tasks, empowering them to manage properties with true expertise.

Today, I share insights on how AI can 100x productivity, dissect the myriad issues plaguing our industry, and propose innovative solutions for the future of apartment communities. Join me as I bridge the gap between technology and property management, ensuring better outcomes for everyone involved.

My Company
Company
Chasing Tomorrow
Company Information
"Chasing Tomorrow" reflects an unending journey toward innovation and progress. Our mission is to transform the multifamily property management landscape, with a focus on benefiting those who work in it, the residents of our communities, and the investors in our properties.

Our approach is built upon three foundational pillars: content that drives awareness, a professional community, and the creation of resources and innovative tools for the industry. Each pillar plays a crucial role in achieving our mission:

1. Content: Our content serves as a voice for the industry, offering insights, trends, and stories from the front lines of property management. It's a platform where experts share their experiences and knowledge, fostering a culture of learning and inspiration.

2. Professional Community: We are in the process of building a vibrant professional community, aiming to unite industry professionals, thought leaders, and innovators. This emerging community is envisioned as a space for networking, sharing best practices, and fostering collaboration on new ideas. Our goal is to create a hub that actively contributes to the enhancement of the multifamily property management sector.

3. Creating Resources and Tools: We focus on developing resources and innovative tools, leveraging AI-native solutions to enhance multifamily property management. Our approach is centered on streamlining existing processes and reimagining new ones from first principles, aiming to transform everyday operations into more efficient, effective, and user-friendly experiences.

We want you to be an active part of our journey. Join our Discord community, check out our content on YouTube, LinkedIn or X, use our tools and resources and, most importantly, engage with us and share your feedback and perspective.

We are excited to work together to improve the experiences and outcomes for those that work in the industry, the people to whom we provide a home and the investors who own those communities.

Steven Rea

Boost Occupancy and Retention with One Simple...

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