A better question - are you sure you WANT prospects to lease on the spot!? Jennifer Nevitt did a GREAT study of resident behavior some years back that I would think is still relevant that showed residents who look longer live with us longer. The rental decision is one of the biggest financial commitments our customers make. That said, I know everyone still wants that instant lease...and to fill that immediate vacant. One of my most successful tips is, if they are leaving without leasing, tell them for their convenience since you KNOW they'll be back, they can go ahead and complete the application now without money or anything, and you will shred or delete it, but that will save them time and the need to return later. They'll be all done and only have to go online and pay when they decide to lease from you! Typically, the process of filling out the app is such a time and mental commitment, it often ends the prospect's search!

No matter how much you have only offer a couple at a time and book appointments close together so people this the next person might take the last couple you have

I used to ask for the deposit BEFORE showing...I never expected them to say yes but it prepped the guest to expect the question again down the line. I would say something like, "So Mr. Jones, if I show you a 1-bedroom, on the 2nd floor with the storage and great view you want, would you be willing to lease today?" It made asking for the deposit less awkward later. Good luck with your lease up!

When working onsite I love what I would call MICKY MOUSE TOURS. another words group tours and I would pit all the prospects against each other. I would whisper in each different prospects ear: HEY GUYS. CLEARLY THIS IS A HOT COMMODITY. GREAT DEALS GO QUICK. I WANT THIS UNIT FOR YOU. YOU DESERVE THE BEST. Time after time this would work. Corporate does not like Mickey Mouse tours. Yet regional and corporate LOVED me . I could do no wrong. They even hired people to do my paperwork. Though corporate hates certain things ... one thing they love above all else: $$$.

Double close! Have a different team member ask the prospect “What did you think of the ___ floorplan? Isn’t it great? When are you moving in?”

Hi Brandon, new move-in's are costly. We have a really great tool that helps drive up conversion. DepositCloud.com offers prospects the ability to move in for a lot less than typical. With our program they can pay a small down payment and pay their deposit over the course of the lease, it reports as a positive trade line, they gain equity in the value and it is refundable at move-out. Helps to lower turnover costs and increases average occupancy length.