After we complete a service request, we send an email with a link to the happy residents and ask them to give us a review. Asking for the review, and making it easy for them to get to it, has given us a lot of positive reviews!

Most of the posts below are great options! Key is to ask. Try adding it into the email signatures or footers of all the community announcements that go out in addition to asking when you have a positive interaction with a resident.

Best times to ask:

1 week after move-in - they're excited and finding the positives around the space
At the end of a support interaction - they have an elevated level of satisfaction
1 month before your lease end notice - they are actively considering staying in your community, likely have some thoughts to share
Community events
After rennovations/new amenities are added

Ask in person, ask online, and constantly remind people. Sadly when someone has a good experience, it’s not a knee jerk reaction to go post a review whereas you have a bad experience that is the case.
Straight up ask people in the moment at a resident event, anytime they come into the office or you see them around (if things are good), or right when they move in (frame it like how was it working with us during this leasing process).
Digitally, when you wrap up a good email thread with a resident ask them to review and send them direct links, remind them on social media monthly, and make sure links to review sites are in your email signature.

Ask, just ask.

I did QR codes on business cards. Target your renewals. If your community host resident events and you have regulars that come to most events ask them.

Do you utilize resident feedback surveys? We (SatisFacts) have a VRP (verified resident program) that ties to surveys to ask for an online review post-survey completion. It works well to increase online reviews.